Traveling Geeks

uberVU Social Media Commenting Tracking & Reply System #TG2009

by Susan Bratton on July 14, 2009 at 3:28 pm

Two of the things I’m tracking right now are social media meta tools and social media data mining for marketers.

uberVU, a European start up from Romania has created a clever social media meta tool that solves a real problem for content creators in the social sphere.  With uberVU, you can track conversations that happen anywhere on the web and see the responses in a single interface.

For example, this blog post is posted to my DishyMix blog, but will also automatically be Twittered and will get syndicated to my Facebook page. Anyone can reply to the blog post, reply to me @SusanBratton or comment on Facebook. uberVU lets me see all the comments in a single location and then allows me to comment from that UI.

Vladimir Oane and Dragos Ilinca of uberVU are in private beta now and public beta soon on their comment tracking and reply system.

Here are some screen shots I got while meeting them at the Seedcamp US/UK Speed Dating event last week in London at part of my Traveling Geeks trip.

You can track your own work or track stories from other sources. Select a blog post or Tweet for example and uberVU compiles the reactions to the story from where ever that story appears – blogs, Twitter, Digg, FriendFeed, Disqus, YouTube and many more.

You can see all the responses to a story as a threaded conversation. And you can respond from the uberVU interface to any or all of the comments across myriad sites.

In my interview with @DaveTaylor at SXSW, he says the often overlooked but most important activity he recommends is posting blog comments around your key areas of expertise to stay active in the blogosphere. With uberVU, you can see what’s being said AND COMMENT ON IT from a single interface.

Susan Bratton & Dave Taylor on Social Media Commenting Strategies

uberVu is a web app that uses the ContextVoice API to track what’s being said across social graphs, using sentiment analysis, search and filtering, giving you near real time results.