Traveling Geeks

Denting The Future With Passionate Geeks in Sun Valley Idaho

When you hear the word DENT, you might have a visual of a dental brand or maybe an auto repair company, but your mind might not automatically jump to a conference in the middle of the Idaho mountains whose goal is to shake things up across industries with technology.
Now in its second year, Steve Broback and Jason Preston are the visionaries behind this event, which aims to explore the magic and science of visionary leadership and groundbreaking success.

While so many events and conferences focus on one main track or trending idea, i.e, mobile apps, enterprise software, wearables or connected devices, DENT the Future has focused on creating an “experience” for its attendees, all centered around entrepreneurship, leadership and having “fun.”

Sessions and discussions ranged from mobile development, gaming, delegation and goal setting to the art of design, crowdfunding, wearable tech, data visualization and decoding the language of glamour.

We delved into education and IPs and then onto the importance of creating support networks when building a startup, before embarking on a dialogue with Richard Douglas “Dick” Fosbury, who is one of the most influential athletes in the history of track and field.

We also heard from Chris Anderson of the CSI Centennial Observatory and the Falukner Planitarium, who shared how the current best understanding of gravity — based on Einstein’s relativity — suggests that everything creates its own dent in the universe, however small, how this connects everyone to everything, and how the relativity of simultaneity means that we all inhabit our own unique universes. 
With crowdfunding on the rise as an alternate to traditional angel and seed investment, it was no surprise to see IndieGoGo Founder & Chief Development Officer Danae Ringelmann on the stage in an inspiring fireside chat with Jeremiah Owyang.  

We explored the benefits of crowdfunding and debated if the crowd is actually wiser than vetted professionals from established companies.

Says Danae Ringelmann of the value add for VCs, “we derisk the investment process, allowing them to step away from the vetting process so they can focus more on the amplification. We’re creating pre-markets from the community up and because we’re open, we don’t infiltrate the results.”
She asserts that by being open, IndieGoGo can inherently be a true market testing platform. “If you’re unsuccessful at raising money, you don’t have an audience that cares. If the market doesn’t care, you can either hone your product or go back to the table and focus on features or projects that truly matter to people.”
The notion is that as a true market testing platform, they democratize results, rather than corrupt them. This crowd-based approach is opposite to the corporation approach says Jeremiah, so “what can big corporations learn from a crowdfunding model like IndieGoGo?”
She says that large companies and brands are now using IndieGoGo as a market testing platform. For example, Phillips sponsored an effort where various projects went up to get feedback from the market so they could learn about what to incorporate into their products. Companies like Honda and Whole Foods are also using crowdfunding as a customer engagement and cause marketing platform. In essence, the crowd gets what they need from each other.  

 My favorite learned “stat”?  Apparently, 47% of all successful ventures on IndieGoGo are run by women.
While Jeremiah may have shone in his bright red sneakers, Robert Scoble also did his interview with Fosbury in bright red. They weren’t the only ones walking around shining like Rudolph’s nose since Scott Jordan of ScotteVest gave away newer models of his fabulous jackets and most people chose “red.” In other words, there was a whole lotta red happening at DENT 2014.
Virginia Postrel took us in the opposite direction, showing us how to decode glamour and where it shows up in places you’d least expect it, like the Marines. She asserts that people have a narrow idea of fashion and glamour and their images are largely made up of make up and old fashioned holiday movies.

“Glamour draws people to technology,” she says. There are clearly a lot of glamorous images and ideas which shape what technology gets built and also how we use it. It’s never been easier to work at the beach with your laptop and mobile phone. Even language we use in technology has a quality of glamour to it.
A few observations: rather than think about what glamour is, think about what is glamorous. I loved this distinction: glamor allows you to build your own Reality-Distortion Field.
She nailed it here: Glamour is a nonverbal persuasion, a projection of longing. There’s an audience and an object and in the interaction between that interaction, a distinctive emotion is evoked. 
A lot of what glamour does is make us buy things; it focuses us on careers we choose, it makes us show up at certain places and wear certain things because of what the association means and buy things to look like celebrities we aspire to be.
From technology to Hollywood, we then dove into politics, focusing on Obama who exuded glamour by creating mystery. He was relatively unknown and people projected their hopes and dreams for the world. We saw what happens when a brand becomes a movement through all the people who supported him.

It’s so true: glamour is in the audience. Whether it’s funny or not, it’s not how hard you’re trying; the success is whether the audience laughs or bites. We learned that glamour is an illusion that tells the truth about desire — it is known to be false but is felt to be true. Glamour is a spell that makes us feel more magical than things really are. It contains the illusion of magic. Of escape. The illusion is the grace. Ahhh yes…Spot on Virginia!!
This is the quirkiness and magic of DENT. Just when you think you’re going to get another speaker from the world of all things tech, an astronomer, an author of glamour or a designer and illustrator comes onto the stage. 
Chief Freak and founder of Freak’n Genius Kyle Kesterson is another great example of the speaker mashup so well curated by Jason and Steve. 

I loved Kyle’s human-ness. Rather than focus on his successes, he shared his life “story”, which dragged him through homelessness, numerous drop outs and years of suffering from severe depression. The discovery of artistic expression and creativity changed everything leading him through a series of wins at Giant Thinkwell, as Seattle 2.0’s “Best Startup Designer”, a Geekwire “Entrepreneur of the Year” nominee, a toy developer, photographer and beatboxer.
He talked about consumption, a word I love because of the complexity of the word and all that it represents. People either associate it with negative actions or positive ones depending on your orientation of the world.
Kyle asserts that there are two things that can come from consumption: Inspiration and Education. I think there are probably more, but inspiration and education are great places to start.
He reminded people that along your journey, it won’t always be easy and that critics will suck the wind out of you so fast you won’t know what hit you. Ask yourself: are you sucking the air out of other people’s dreams or are you contributing to making them happen? Great question!
Which person are you most of the time? How do you enable others to create, explore and let others shine?  
Along your journey, you will have a story to tell and velocity will come through that communication. But, do you have a compelling story? Having a compelling story that is genuinely authentic is where you will get empathy from time and time again. You need to create more value for your listeners so that you accelerate their story not just your own. Are you inspiring and educating them, taking from them or merely a megahorn? It doesn’t get more human than that…
Then, Noah Illinsky took us on a data visualization journey. Noah suggests that successful visualizations need to have the right:

Purpose – why we are creating this?
Content – what we are showing?
Structure – how we position it?
Formatting – formats, labels, fonts, etc.

The problem Noah asserts is that most people go through the process in the wrong order. It must be in this order because they stem from each other. You need to know what kinds of questions you need to answer and what actions you want to enable before you create a visualization.  
Once you identify the answers, you need to think about what data you want to show and what graph (ic) you want to use to share that data. Lots of engineers start at the end rather than trying to identify what the goals are first. Engineers haven’t been trained how to go back upstream to figure out what problem they’re trying to solve. He suggests that as a team, you need to define the upstream sooner before the coding and creation begins.
Bottom line: nobody cares about your brand, they only care about whether you make them feel good. People don’t have time. The take away here was: serve your customers – purpose is everything and it dictates the deliverable. It always comes back to purpose!!     
Google Comparison CEO Dan Shapiro lives and breathes the comparison shopping space.  

Rather than focus on his “stuff,” he discussed what does it mean to be a CEO and what they do, which is basically Hire, Inspire and Fire. The job of the CEO is to hire effectively so you can delegate effectively and the team is the single most important part of the CEO’s role.
Vision can come from a bunch of different places but it’s the CEO’s connection to that vision that drives the company. The CEO must be the keeper of the strategy, which is something that he asserts, can never be delegated. Dan suggests that in fact, there are six things you can’t delegate as a CEO:

Strategy – the CEO needs to drive that from the ground up.
The Team – getting the right team in place is one of the most important things a CEO does.
The Vision – it’s critical that the vision comes from the leader.
Financing – investors want to see you in action. How you negotiate your deal with them is how you will work other deals and they want to see that. Investors also want to build a relationship and a friendship with the CEO.  
Investor Relations – investors want to hear from the CEO.  
Company Culture – sometimes it’s like a fungus, sometimes it’s like a ferry ring. No one knows what a company culture is about or how it evolves, but whatever the culture is comes from the leader.

From astronomy, data visualization, illustration, glamour and leadership, we moved to violence with Dr. Gary Slutkin. Slutkin is a physician and epidemiologist, an innovator in violence reduction, and the founder of CureViolence, a scientifically proven, public health approach to violence reduction which uses disease control and behavior change methods. 
Through their work, they’ve statistically demonstrated reducing shootings and killings by 41% to 73% by three extensive independently funded and independently performed studies.
Gary has a fascinating story and history — he was recruited by the World Health Organization where he worked in over 20 countries, including leading the efforts – using behavior change methods – to reverse the AIDS epidemic in Uganda. The analogy here is that Slutkin sees violence as an infectious process, and credits his WHO training and experiences in multiple countries to informing his understanding and approach to violence and behavior change.
I was inspired by other on and off-stage discussions including Andy Grignon, Mark Anderson, Kathleen Warner, and The North Face founder Hap Klopp.

Speaking of inspiration, a great conference isn’t complete without art and music and this year’s musicians blew me away.
Roem Baur whose roots are in opera, has played thousands of shows in a career that spans 4 continents. He nailed it on guitar and with vocals alongside Tae Phoenix, whose 3 octave range voice made me cry on two occasions.

The other inspiration came from the humor and intellectual wit from the team at Buick. Yes, Buick. I left DENT with a much more hip view of the brand than when I arrived, so much so that I’m now dying to try out a few Buick vehicles as well as experience a much more cooly polished culture than I ever imagined. And, truth be told, their marketing and social team is smart, genuine and fun, a rare combination. Thanks for the insights Nick Richards and Phil Colley.

Of course we all know that most of the learning and engagement at an event comes from the hallway chats, the after parties, the breaks, and the other activities that ‘surround’ an event. What makes DENT such a standout is not just the unique and eclectic curation by Steve and Jason, but the interesting things to do in between.
Want some examples? How’s this for off-the-charts?
On the two days leading up the conference, activites included an at-dawn trek where you learned about the world of wolves led by Oliver Starr, a photography walk led by the ever so endearing Kris Krug, a scavenger hunt led by Buick, a private gathering at ScotteVest CEO Scott Jordan’s house where great wine was poured, a rustic mountain lodge visit where we drank more great wine by a blazing fire, skiing at Sun Valley Resort and an evening of hosted dinners where we were thrown together with interesting personalities from all walks of life.
I personally attended the SouthWest Airlines dinner, which was a perfect match given that I run an online luxury travel magazine, only to be led afterwards by local and not so local entrepreneurs to three more stops in downtown Sun Valley where we experienced more fabulous food and tons of warm Idaho hospitality. SouthWest Airlines also sponsored a nerd bird flight from Oakland to Boise where their social media guru Adam Rucker not only applauded the geeks from the front of the plane but gave away surprise $100 off coupons to everyone on the plane, not just DENT attendees. All I can say is “classy move!”
It all came together graciously through a combination of efforts and hard work — a huge thanks to:

Steve Broback who is personally responsible for dragging me to Idaho 
Buzz Bruggeman and Doug Rowan for pestering me to attend for the last year and a half
Maryam Scoble for making the logistics seamless and easy and for making me smile
Greg Randolph of Sun Valley Tourism for making sure I knew where to go, what to do and why
Therese Magner of Sun Valley Resorts who went well above and beyond the call of duty to make sure I left the area with one thing on my mind….returning
Shannon Allen of Knob Hill Inn for her gracious generosity
Beryl Barnes of Zenergy for providing a place to relax and reground myself 
Wendy Muir at Globus for amazing sake and an exquisite culinary treat

And, hats off to Jack Sibbach and Therese Magner for getting me on the mountain more than once and to Therese, Ellen, Cecile and Alex for supplying me with jackets, socks, hats, gloves, glasses and gear to make sure I didn’t freeze my ass off on the top. 

Be sure to check out my upcoming blog posts on Sun Valley over on We Blog the World where I’ll be covering two properties, a spa, two restaurants, the mountain and the culture. 
While we’re getting personal, it’s time to meet some fellow DENTERS…

 Did I mention how much fun we had?

We even hung upside down somewhere along the way. Well, a few of us did anyway!

And as always, Robert Scoble and Shel Israel signed books.

Of course, Robert reinforced that geeky and ever so adorable brand of his….oooops, that’s his finger. Or is it actually the brand, or is it his….you get the idea.

Below are chief DENTERS Jason Preston and Steve Broback who deserve an applause for bringing passionate inventors and thinkers to the American wild west for a whole lotta reflection, learning and fun!

Fun New Travel Apps Tout Their Horns at Web Summit

At the fourth annual Web Summit event in Dublin from November 4-6, 2014, 22,000 people from around the world came to see new gadgets, get cool demos and hear the latest scoop on where technology is heading. Since we love travel, we decided to spend a little time learning about what some of the new travel start-ups were up to on the show floor.
While we mostly cover news and destinations for the luxury traveler, we threw in several apps into the mix that would be useful for hotels, airlines, property and guest house owners and even boat owners.

What I found fascinating was just how diverse the nationalities were across the board — there are some creative apps coming out of Portugal, Israel, Germany, Finland, Greece, the states, France, England, Ireland, Italy, Finland, Russia, Brazil, Austria, Holland, Belgium, Australia and even Monaco and Malta, among countless others. I put together a curation of some of the apps I came across during my scouting exercise across three days at this massive technology event.
Yonderbound is another B2B solution. Based in of all places Monaco, the female founder team (uncanny fact but they’re both named Barbara), is trying to help travelers get a kick back for sharing their knowledge and travel experiences. Millions of people share their travel knowledge on popular sites for free and Yonderbound thinks you should be rewarded for it — up to 70% of the net revenue you produce.

TripFlr is a new travel app from London-based co-founder Jerome Lapaire and team. The pitch? What else but “travel with flair.” Remembering the name of a bar or a shop is often a pain. City by city, you can now store your favorite spots and all the places you have yet to discover in your private Triplogs!

Georama is a real-time vicarious travel platform. They help people experience the world anytime, anywhere. Georama’s technology allows viewers to explore a destination in real-time by interacting with a guide who is live streaming their perspective.
They’re targeting tourism organizations, hotels, airlines and more to help them inspire and engage with prospective travelers around the world.
The Find Out App helps restaurants, nightclubs and bars interact with users on their key information to improve the experience they have on the ground. Based in Paris, they only started out about a month ago so are trying to add new venues as quickly as they can, and will expand to other cities as things progress. Guestvista is aimed at social travelers. Travelers can learn about useful hints and tips from others. The company is based in Ireland.

InLoco gives you an opportunity to travel with locals. This Brazilian-based company has been loading their content from Brazil and will be adding European users soon. The idea is to discover non-tourist sites, meet new people and find more interesting alternatives by traveling with a local resident.
Plan Chat lets you create a plan for anything with content from everywhere in a familiar centric manner. Hotel Booking say they are the best hotel search engine. It looks a bit like an Expedia but for hotel booking only.

Guest 2gether out of Austria, is a social network for hotels. They create a new vacation experience for each customer.
When you’re at your hotel, you can meet up with other people staying at the same hotel and meet up to do activities together or dine together based on common interests.
BookBedder say that they can make hotel booking even better. I chatted with Swiss-based co-founder Yannick Blondeau at the event. BookBedder is a collaborative hotel booking website where hotels and guests join forces to get reduced costs and better deals on hotels.
Quicket is a mobile travel service that combines existing flights, hotels, cars, fees and air services for independent travelers.
BookGreener gives travelers lists of authoritatively rated eco-friendly hotels from around the world. Based out of Indonesia, the ever so eco-conscious founder Alexandre Tsuk wants to change the way people think about hotels and make travelers more conscious about where they stay. What else is cool is that every time a traveler books a hotel, BookGreener plants a tree.

Social Airways has a great idea. The Cyprus-based founder and CEO Stylianos Lambrou wants to help flyers get more value from others on their flight, every time they fly.
It’s a social flights platform that connects people who are on the same flight, so they can share rides, information and anything else that might be useful. I love this and hope it sticks.

Conichi say that they plan to revolutionize the interaction between hotels & restaurants and their guests. Through the Conichi App, guests are automatically recognized and their visits are tracked in order to provide optimal customer service.

In addition to being able to greet guests personally, their preferences are stored so hotels and restaurants can grant them personalized recommendations and provide additional benefits that best suit their interests and preferences. 
Big-data, personalization and smart-analytics are combined to optimize the guest experience and explore new levels of guest loyalty.

Family Vacation is a cool app based in Bucharest and New York that helps families book travel. Think of it more like a marketplace where families can find, customize and book personalized vacations provided by locals from around the world.

Inn Style is a web based alternative to irksome spreadsheets and dusty diaries for all kinds of accommodations owners — they tout, that it will be the easiest way for you or your clients to start taking online bookings.
Hero & Creatives is run by a woman CEO based out of Portugal. I love this idea – essentially they match you up with guide photographers in your destination of choice. How cool to explore the world with a local photographer who can show you an entirely different perspective on a country or city.

Direct Hoteling is a database of hotels and other businesses providing accommodations so you can find the best offer out there.
Travel Myth is another hotel recommendation engine, but one which is based on your interests. Based in Greece, this company’s app could be really useful if it sticks – we need more granular ways to search, discover and book hotels based on our personal likes and dislikes, so I really like the idea.

Gloudio is a fun idea out of the UK. They are combining traditional pre-recorded geo-located audio guides for well visited sites like museums with crowd-based audio content for an enhanced user experience when they’re on the road.
Exploranza out of the Czech Republic hopes to help travelers discover hidden gems. There’s no doubt we need more sites who can curate experiences for travelers in a much more efficient and high quality way but I’m not sure they have quite nailed it yet.
That said, they don’t plan on charging tourists for this curated premium content and they hope the value will get better and better over time. Kymboo.com’s tagline is Tourism 4.0.
Based in Spain, they say they are the first professional booking system for hotels, resorts, cottages and property owners where they can share marketing of their products.
Boatsetter out of Florida, hopes to offer a safe and secure way for boat owners to charter out their vessels to selected clients. Each charter includes state-of-the-art insurance, on-water support provided by BoatUS and US Coast Guard licensed captains available to hire.
Nifty idea but probably pretty niche, at least initially. The idea is obviously that customers will see value-add immediately since they can subsidize the cost of ownership and have a better maintained boat over time.

Roaming Byme is based in France and their team hopes to solve the roaming cell phone issue. They tout themselves as the traveler’s mobile operator, where they hope to solve traveler’s roaming bill shock issues.
YapQ, based in Israel, has created a mobile app that tells you what’s around you. They curate destinations and activities you want to do frequently in a city or town, such as a well known museum. The other beautiful thing about their app for a traveler is that you can use it offline and get the same benefit.

Pimp Your Stay with a team out of Malta, has certainly found a memorable name that is suggestive but also fun. They provide hotels access to detailed guest data (with opt in permission from the guest of course), so the hotels can add extra value to their stay.
Now, with additional personalized information on a guest in advance, hotels can turn a standardized service into a truly personalized stay.

Naymit, out of Germany, makes places findable, allowing you to create a one word address so visitors can find your front door or any other location in an instant. Imagine in the future that you might be able to type your “Naymit” name into your car navigation system and it’ll just work.

Let’s Open Now is based in Holland and is trying to help travelers find what they’re looking for that is open when they need them. Outria out of Belgium, crowdsources events, information from members and social networks and they distribute that information to new members.

Green Hopping is all about green travel. Through their site greenhopping.eu, you can browse, discover and get inspired by green travel ideas and places.
Cyclister, you shouldn’t be surprised to hear, is based out of Copenhagen Denmark, a city of cyclists. You can list your bike on Cyclister, decide on the price you want to rent your bike for and make money off each rental, a bit like the services that allow people to rent out their cars when they’re not in use. This is certainly useful in cities where cycling is a preferred way to get around like Copenhagen for example and I could also see this working in Amsterdam and Montreal.

Next to Me, out of Italy, is creating an accurate submeter indoor navigation system that allows users to locate and access their services within their location.
Audio Trip, out of Poland, is a storytelling app that changes your smart phone into a personal local guide.
Cruise Me allows you to search, discover and connect, all within the cruise world. It’s still a bit hush hush as they haven’t officially launched yet, but apparently the app from this Florida-based startup is slated to go live sometime in January or February 2015.

Share My Taxi, based out of Munich Germany, is a blend of Uber and Lyft. They use professional drivers and there’s also a mobile app that makes traveling with taxis, Uber, Wundercar and others social and green by sharing a ride if its available. This is also more economical for travelers who want to get from A to B safely.

Cityist has started out with Paris-based content since that’s where they’re currently based. They tout themselves as the next Generation Of City Guides. They are a website, offline mobile app & marketplace that turns tourists into local experts.
Local Fixer’s Co-Founder Elliot Costello and team are based in Melbourne Australia. Finally, a fun travel app from the Aussies. It’s a bit like a LinkedIn for the travel sector, where you can include offers in your profile, ranging from offering your pad to rent for the week, or posts of other things you can offer travelers, such as bikes, your car to use, or things you’d like to sell which might be useful to them during their stay.

Deal Broker is a B2B solution that is targeting travel suppliers and help them find great tours and activities for travelers. They customize the content under the tour operators brand/logo that they can then send out to their travel prospects.

DealBroker can also send mobile notifications through social media, text or email. Deal Broker specializes in relevant offers around a specific destination, such as tours and activity offers. They are leveraging the trend that tour operators and activity suppliers want to cooperate and need easier ways to do so. It would be a great multi-touch solution for example, for rental car companies or airlines.

Tziip is based out of Finland and their pitch is a bit like like Lyft but more social. In other words – get a ride and/or share a ride.
Group Booked from Ireland, touts themselves as the AirBNB for groups, but for more than just accommodations. Another value-add they say is that while they book for groups, they’ll take individual payments, making it more flexible for groups of people to book.
Hudway is a mobile app that helps drivers follow directions in fog, snow, rain and at night via road windshield projections.

Tour Plus, based out of Malaysia helps you plan, enjoy and share your trip by creating an automatic itinerary for you. In other words, you put the places you want to see into their app and they’ll map out the best way to do it for you. You can also share that itinerary with others.
Travel Appeal from Italy, allows hotels to control, manage and improve their reputation.
BELOW SHOTS: On the Show Floor at Web Summit 2014 in Dublin  
 
Photos of apps from vendor websites, 1st Photo taken from Travelblat and photos from Web Summit Show Floor from Renee Blodgett.    

GlazedCon & Wearable World Expo Come to London This Fall

I’ve attended a few GlazedCon events now and find them to be incredibly useful from both a content and networking perspective. They are specifically focused on an area that is exploding and isn’t going to slow down anytime soon: Wearables.

We’re proud to be a media partner again and this time, GlazedCon is expanding to London on October 22, 2014, where they’ll gather together Wearable and IoT executives, along with other top tech thought-leaders to debate the real business opportunities for the hottest emerging tech ecosystem. 
The event is instrumental for key executives, startups, media, mobile warriers and investors. In conjunction with GlazedCon London, they will be holding the first annual Wearable World Expo where over 50 of the hottest Wearable Tech companies will showcase products so cool you’ll actually want to leave with them….or at least let the world know about them!
We have a special 30% discount code for those interested in attending below:
Discount Code: 30% off tickets glazed_weblogtheworld
Eventbrite: www.glazedlondon2014.eventbrite.com  

Next Generation Power Summit Kicks off on March 5

I recently agreed to participate in an online video series on social media in business called Next Generation Power Summit, produced and organized by Australian entrepreneur Rosemary Burnett.

The series will kick off March 5, 2014 and run through March 18 and the schedule of social media gurus and expert interviews are listed below.

The video interview series aims to help businesses with their online and digital strategy through advice and insights from a host of folks living it and breathing it every day. Objectives of the series are to:

Get clear about your core message and brand
Build a following on social media
Attract and connect with your ideal client in the places they are hanging out.
Turn those connections into relationships and sales
Learn the strategies the experts have adopted themselves, to achieve ‘big business’ success.

I’m told that this Tele-summit series is similar in approach to a Global Mentor Mastermind event. There will be the opportunity to watch the video interview replays for a limited time if you can’t make it on the launch date however you will need to register regardless to get access to the content.
 

Web Summit 2014 Exceeds 20,000 Attendees in the Heart of Dublin

Last year I missed Web Summit, what has become Europe’s number one technology event, amusingly labeled as the Davos For Geeks. I went the first two years and this year’s event is a far cry from my year one experience when they only had 500 attendees.
Now in its fourth year, 20,000 people flew into Dublin early this week for the premier 3 day event. Founder, Paddy Cosgrave opened the Summit in the morning, emphasizing the importance of the social element to the Summit where deals can – and have been – done. That said, there was still a lot of activity around the main stage, where they had a host of high level discussions and speakers on the hour all day.

The center stage had Brendan Iribe, the founder of Oculus Rift who spoke about the rise of virtual reality and its applications in everyday life. Skip Rizzo the Director for Medical Virtual Reality and early stage developer of Oculus Rift gave a demonstration of the technology’s uses for post-traumatic stress disorder for returning veterans.

From being shot at to street explosions, the virtual reality exposure therapy has assisted veterans in dealing with their PSD, explained Rizzo, outlining how in one recent study, of 23 completers of the therapy, 16 showed gains and benefits resulting from it. Next stage development will be treating civilians who have experienced stressful situations in their lives. Index Ventures partner Saul Klein talked about how entrepreneurialism is becoming mainstream.
From money and venture hype to an emotional topic around healthcare.  Jorge Soto described how from a personal family diagnosis of cancer, a way to decode disease and identify cancerous cells in their earliest stages may have been found.
Then, John Collins of Stripe spoke of the rise of his online payment company and how it has disrupted the existing online payments ecosystem.”
Gary Marcus, scientist, best-selling author and NYU professor took on the topic of artificial intelligence,  Amazon’s Werner Vogels chatted with Ben Rooney, Stewart Baker, Matthew Prince and James Ball took on privacy rights, and Dropbox CEO Drew Houston chatted with Laurie Segall from CNN on the main stage. Below Paddy talking to a speaker.

Evernote’s CEO Phil Libin spoke about his company being an ‘anti-social network’ and that ‘you should be able to say less and do more.’
From a geek app to acting,  actress, businesswoman and philantropist Eva Longoria spoke to Jemima Khan about the importance of women in business.  “Women start businesses at three times the average yet can’t get funding,” she said issuing a challenge to the women in the audience. ”
Later in the afternoon, former CEO of Apple John Sculley took questions after his main stage appearance with David Carr.

One thing about a conference growing to 20,000 attendees so quickly, is that rather than it feeling like a conference, it felt more like a university campus, or even a small town if you will. Within the web summit, there were micro-summits that addressed various topic sectors. 
For example, they had a Builders, Enterprise, Machine, and Marketing Summit, and at each of them, there were a host of start-ups demoing their latest.
Town Square and Village Green also had their own selection of start-ups and then there were “alpha company booths” in the main exhibit hall dedicated to early start-ups, which was about a 10-15 minute walk from the main stage. Here I was able to see demos from lifestyle vendors, specifically digital health — Kolibree, the connected electric toothbrush (disclosure, I’m an advisor), Gudpod, who hopes to revolutionize the way people take vitamins & supplements with a ‘Keurig like’ internet connected appliance & pod system and Bluetens, who is bringing medical grade mobile electro-stimulation device to the masses to help relax your muscles.

Food Summit was a great addition to the event this year. I wrote about their initial announcement back in November of 2013.
The Food Summit portion has also grown quickly and there were countless vendors touting their latest in fresh ingredients and farm-to-table practices. Gluten and GMO-free were buzz words throughout and I saw everything from a fresh apple stand surrounded by pumpkins (t’is the season) to homemade yoghurt, ice cream, jams, jellies, honey and olive oils.

I absolutely loved tasting the oh so many samples from Crossogue Preserves. Imagine these flavors on your toast in the morning: grapefruit, Irish whiskey, orange and ginger, lime and brandy, plum and port, gooseberry and elderberry, hedgerow, fig and apple and more. Yum!!

Other favorites were the Irish sea salt and Harnett’s Oils, such as hemp, grapeseed, orange and rosemary and basil oils.  I was in heaven. It was a great way to spend an hour or so away from the tech and the noise.

To get to the Food Summit, you had to pass by Herbert Park, which was on the grounds of the main event, which was held this year at the well known Royal Dublin Society on Merrion Road in Dublin. It was a perfect fall day with plenty of ducks on the pond and vibrant colors exploding from the trees.

Photo credits: Stage photos from the Web Summit sportsfile Flickr stream. Photo of Kolibree & Bluetens, Herbert Park and all Food Summit Photos: Renee Blodgett.    
 

GlazedCon & Wearable World Expo Come to London This Fall

I’ve attended a few GlazedCon events now and find them to be incredibly useful from both a content and networking perspective. They are specifically focused on an area that is exploding and isn’t going to slow down anytime soon: Wearables.

We’re proud to be a media partner again and this time, GlazedCon is expanding to London on October 22, 2014, where they’ll gather together Wearable and IoT executives, along with other top tech thought-leaders to debate the real business opportunities for the hottest emerging tech ecosystem. 
The event is instrumental for key executives, startups, media, mobile warriers and investors. In conjunction with GlazedCon London, they will be holding the first annual Wearable World Expo where over 50 of the hottest Wearable Tech companies will showcase products so cool you’ll actually want to leave with them….or at least let the world know about them!
We have a special 30% discount code for those interested in attending below:
Discount Code: 30% off tickets glazed_weblogtheworld
Eventbrite: www.glazedlondon2014.eventbrite.com  

Idea Festival 2014, Where Creativity & Innovation Converge

Imagine an eclectic conference in the heart of bourbon country that brings together thought leaders, big thinkers, educators, scientists, politicians, urban planners, technologists, authors, artists, students and musicians under one roof? And…that is not by all means an exhaustive list.
Idea Festival is the one event that I’ve jumped on an airplane for every year, bound for Louisville Kentucky to make the time for a four day discussion on creativity and innovation.
Last year’s event coverage will give you a taste of who they attract and while the focus may change slightly depending on who’s on the main stage, the mission remains the same: to Stay Curious.

Hear from founder and the force behind Idea Festival Kris Kimel; a snippet from a video I shot a couple of years ago will demonstrate his passion for the event and why he started it.  
Think of it as an intellectual playground in one of America’s most interesting southern cities where people celebrate ideas, creativity and transformational learning across multiple disciplines, including science, technology, design, education, philosophy, business and the arts.
While not in any of these categories, Walgreen’s Chief Diversity Officer Steve Pemberton received a standing ovation for his talk that not just touched on diversity but what it means to be human.  His childhood was far from stellar, yet he managed to rise above inequality and obstacles thrown in his path to where he sits today.

Truth be told, his talk makes you care about kindness, rethink adversity and if you’re a business, understand the importance of diversity.
 Overcoming seemingly insurmountable odds, Pemberton has gone from being a forgotten ward of the Commonwealth of Massachusetts to becoming a trailblazing Divisional Vice President at Walgreens and the first Chief Diversity Officer for the 113 year old company.
Prior to that, he made history as the first Chief Diversity Officer and Vice-President of Diversity and Inclusion for an Internet start-up while at Monster.com. His memoir, A Chance in the World: An Orphan Boy, a Mysterious Past, and How He Found a Place Called Home, chronicles his difficult path through foster care and his determined search for his family.
It is an inspirational story that crosses generations and cultures, but specifically whispers to those who have had the odds stacked against them. Pemberton’s relentless journey to overcome his setbacks, find his biological family and right the wrongs of his parents’ past is a model for all families to follow. It is a true testament of faith, fortitude and forgiveness and his talk brought his personal story to life in a heartfelt and very human way. As an audience, we wanted to cry and laugh with him at the same time. Pemberton believes that who we are, our triumphs over adversity, and our successes begin and end with family.
His rivoting talk was an exceptionally powerful sentiment from a man who fought to find his way and who in the end believes that you can choose your family after all. Hear hear. CEO of Virgin Produced Jason Felts was also very inspirational, earmarking all the reasons why your status in life isn’t the main indicator of whether you’ll be successful in life or not.
As one of the youngest CEO’s within the Virgin Group of companies, he oversees the group’s expansion into the film, television and new media content business. While he may not have had to overcome adversity in the same way as Pemberton did early on in life, Felts isn’t an ivy league college graduate either.
He comes to the business without the external accolades and degrees that a large brand might look for, yet he is now spearheading the Virgin Produced business, successfully bringing it to the next level. Richard Branson saw a gem when he met one and since 2010, Felts has been combining the strength of his raw wisdom, his film experience, his authentic charm and down-to-earth approach to running a business to the Virgin Group.

What I loved about Felts when I first met him was his presence. How rare is it to find someone operating at that level who actually not just has presence on stage, but is truly present with you “in the moment” regardless of what value you can give him.
I have met and worked with my fair share of CEOs and celebrities in my life and more often than not, the charm is accelerated only when they realize you can give them something they need.
Not the case with Felts. Like Branson, he hates the status quo, and word has it that “he’ll cut off your tie if you wear one into his office.”  His background is primarily in film and TV production, so it’s ever so fitting that he’s such an instrumental force behind the entertainment side of Virgin’s business.
Says Jason on the Idea Festival stage, “Create content that inspires. Trust comes first, competency second and then creativity.” He notes that at Virgin Produced, that the culture is a combination of down-to-earth and creative. “People don’t operate from a place of ego,” he says.
“We talk issues out like a family.” He sees Richard Branson as a tremendous mentor, a personality which is hard not to love. As a man who who has always led with adventure, he has never let obstacles get in the way of business or life. Branson chooses his partners, not the other way around Felts learned when he came on in 2010. It was a leap of faith on both sides and it appears to have paid off.
The word trust came up a few times, which is a great way to lead your business. Jason says, “Everything else follows trust! If you surround yourself with people you trust, the rest comes. Revenue follows trust!”

The Virgin brand for him exudes a combination of innovation, creativity and value for the money. He says, “with Virgin movies, we want people to leave thinking there’s a sense of fun, adventure and thrill to the Virgin brand as well as a sense of wish fulfillment and social responsibility. We follow our gut and we’ve been winning so far.”
He feels that the traditional trailer is dead….and deceiving. “There’s way too much content out there and it’s a little misleading,” he says.  Content overload is certainly not a new problem but it has now expanded into all areas of digital content including movie trailers.
He says that their movies are not going to appeal to everyone, but if it touches a certain demographic, then it’s a check box for them since they lead with quality, not revenue.
Felts thinks we need to start tailoring things to the individual and become more personalized. Later in his talk, I learned that it wasn’t Branson who passed on the heartfelt authenticity and warmth that Felts so naturally exudes; it was his mom.
He shared one of his mom’s sayings: “Love the ones you’re with” and it’s something that Felts practices. I met him at the beginning of the conference and every engagement I had with him throughout the event albeit brief, was genuine. Imagine if all leaders and CEO’s could be that present who they could further inspire, motivate and ignite? He ended with a comment that touches on the infiltration of technology in our lives, something he also practices by not using his cell phone when he’s with his family.
His parting comment: “I think it’s up to forward thinking people to keep us together as a community rather than breaking us apart.” Thanks for being so damn refreshing Jason Felts. I loved your energy, your talk and your very fun suggestion to bring the audience up on the stage with you at the end of your talk for a true-blue selfie!

Wired Magazine and New York Times writer Clive Thompson amused us with his tantilizing talk about technology, social media and the changing landscape; how technology is fundamentally changing the way we think….often in ways we don’t fully understand.
He cites an example from a Clarke college professor who said this of her students: they were often content to get a bad grade from me than have the Wikipedia community tell them their research is sloppy.
There’s no doubt that thinking about knowledge, education and the perception of both has changed dramatically over the years.
We still gravitate to what we know and feel comfortable with just as we did 100 years ago and today, our peers are doing very different things and communicating in ways that the last generation doesn’t quite understand.
Texting, sexting, facebook pokes, tweets and Instagram shares have become commonplace, not just once a day but regularly throughout the day, whether or not school or work is part of that day. While like continues to find like, multiples exist more than ever in the past. You know — that big idea you’ve got? Well a couple dozen other people around the world also have it and unlike 50 years ago, they can share that idea instantaneously on the web, whether or not they’ve created a patent for it or plan to.

He has learned through his observations over the years, that as social media has exploded, the way we learn and think has changed. Thompson says, “we try harder, think more deeply and analyze more clearly when someone is watching.”
Citing another piece of research from “Mimi in Tokyo,” he shares that young lovers in Tokyo in the 1990’s found that texting makes them feel closer than even a phone call.” It makes sense in some ways since texting not only provides the immediacy of a response but its lasting and you can scroll back and look at those whimsical and romantic messages hours later.
For those who don’t understand Twitter, he tries to explain its value in this context: a few ambient signals mean nothing on their own but months of them starts to have meaning which ultimately becomes ambient awareness — kind of like what happens when we have ESP and can sense people’s thoughts.” As a regular Twitter user, I see this all the time and over time, learn more about people I’ve known for over ten years by observing their tweets over a couple of months.
It’s astonishing and eye opening, however those who are new to social media or simply don’t want to invest the time, still can’t get their head around it.
Other interesting observations from online behavior found that weak ties in our lives (i.e., people we see once a year perhaps) can be more powerful in some cases than strong ties (people we see every day and are close to). Quite often, the most new and valuable information comes to us from people we don’t know very well.
The notion is that people in our closer circles are too similar to us so we don’t necessarily learn something new from them. The other trend is data gathering and data crunching.
Suddenly people are becoming accustomed to monitoring not just any data trend, but their own personal data, on a regular basis. Fitbit and other digital health connected devices such as the Kolibree connected toothbrush are prime examples.
You can have data about your behavior in real time on your smart phone, data that you can share with your loved ones, doctor or dentist. Is this trend turning everyone into data scientists? And, if so, what will the impact of that be on medicine, healthcare as we know it and general wellness and being?

What about once all of that data becomes connected? AND, what about when our minds can become “connected?” What is the powerful explosion that we could see in the future when we start collaborating on things that collectively and individually fascinate us? 
How do we effectively tap into collaborative thinking? People are already doing it in multiple ways, ranging from individual data collection around a regional environmental disaster to solving a medical research problems.
One of the things we talk about a lot in Silicon Valley is the power of collective data and thinking.  
Crowd-sourcing, crowd-thinking and crowd-creating are topics that are sprouting up as TED talks, at salons in people’s private homes and in my own tech circles.
If gamers can tackle a ten year old protein folding mystery in HIV research, then what else could we solve from human collective intelligence?
I think about the empowerment this approach can have with children. Coming from an era where children were around to be seen, not heard, I know countless people from my generation who have confidence issues as a result of that mantra and way of thinking. I’d love to meet the next generation of students where the power of human collective intelligence is applied in schools and at home.
Thompson points out that private thinking is of course still vital and that we need “metacognition” aka to think about our thinking. Which problems are better to solve in public collectively and which ones to solve privately in solitude?
I agree with this, however the problem with the growing interest in an always on world where everything is open and digitized is that people sometimes forget that some things truly remain private and should. It takes discipline and a little reflection (which I feel that we rarely get in an “always on” world) to know where to turn and when. Philosopher Stephen Cave discussed how the relentless quest to live forever…physically, spiritually or perhaps through a legacy, has influenced and shaped civilization since the dawn of humankind.
He points out that its not just our lives here, but eternity, which is what makes every ‘holy war.’ He notes that we think the world is dependent upon our perceiving ourselves within the world, but in fact, its just an illusion in our brains.
 Every creature is trying to pass on their genes in order to reproduce and survive, so this is part of our desire and fascination with living forever, at least through legacy. If our time is in fact limited and not eternal however, then the way we spend that time matters.

He humorously says, “imagine that you go to an upload enter every week and upload your mind for a new upgrade or app. You could essentially save your brain to this upload center and then if you were to get killed in a car accident, you would simply re-upload your brain into another body and have a replicate of you. But…it’s still a copy.”
In his book, he tackles all the things that compel humans to “keep on keeping on,” including some mind-bending thought experiments you could do yourself. 
He teases out the implications of each immortality gambit, asking, for example, how long a person would live if they did manage to acquire a perfectly disease-free body.  Or what would happen if a super-being tried to round up the atomic constituents of all who have died in order to resurrect them?  Or what our loved ones would really be doing in heaven if it does exist?  Or what part of us actually lives in a work of art, and how long that work of art can survive?
He makes you think about immortality in a very different way and as a result, focus on things that do matter in the process — at least, that’s what his talk did for me. If we could only be present on the hear and now more often, we’d have less fear, uncertainty, doubt and chaos in our lives.

Coming over from London, Claudia Hammond took on the topic of Time, making us think differently about how we perceive time. She talked about how and when time appears to be distorted, such as when we’re not feeling well, are sick and have a temperature, are depressed, or not feeling as confident about ourselves.  
She has been so fascinated by this topic that she has gathered research and examples of people’s interaction with time itself. You could try your own exercise by counting a series of “how am I feeling now?” and Now? And Now? Count up all of these emotional moments and see how you perceive time throughout the process.

What fascinates her about time, is that there have been years, decades and centuries that have passed by before our lives, yet we always have a different idea of the length of time as we get older. Apparently 1 in 5 people visualize time laid out before them.
They might see the year laid out in front of them in space and time for example. This is you if you can see in your mind’s eye what you are doing in February of a particular year.
There are 2 different kinds of time metaphors she notes. The Time Moving Metaphor, where you stay still and time comes towards you and the Ego Moving Metaphor, where you see yourself running and going towards time. Perceptions of time in our personal life are around 3 months.
If you think you saw friends 3 months ago, it might actually be 4 or 5 months. For other types of events, it’s a few years. When you think something happened 3 or 4 years ago, it might be a third longer or in some cases, even longer than that, such as 9/11 or a political event.
People don’t report that days go really fast, but do report that weeks and months fly by. If you ask someone when they’re older, what song they love, they’re more likely to pick a song they loved between the age of 15 and 25. Memories seem to be stronger during that period of time.
Try this exercise out on a few friends and see it this applies. She suggests that if you want to make a weekend seem long, do lots of new things you haven’t done before. For example, do something new you’ve never done before in the morning and something entirely different in the afternoon. Doing so in this pattern will create new memories for you. Creating new memories makes you think less about time because you’re too busy having a good time as you create new and fresh memories, not ones that make you feel stagnant and still.
 If time is going slowly, it may mean you don’t have a lot going on in your life. Then there’s the perception of time in the future. “There’s been less research on how we perceive time in the future and more on how we perceive time in the past,”says Hammond. “We can actually go back in the past and recall our first day at primary school, but if asked to imagine that you’re going to a friend’s wedding in the Caribbean, you can build visuals of what you think it will be like and how the weekend will go, but it’s a entirely different memory and idea of time.”

The general concensus is that we’re bad about making predictions about time and tend to underestimate how long something will take us.
To improve memory and our perception and improvement of time, she suggests picturing yourself doing an activity you need to do over and over again. Fascinating talk. I also loved her energy and it was fabulous to hear a British accent on stage!
I’ve known Virginia Postrel for quite possibly 20 years or so. I have always loved her work as far back as I can remember when she was more focused on politics than style.  Today, and for many years now, she has been focused on style and the power of glamour although her work spans a broad range of topics, from social science to fashion, concentrating on the intersection of culture and commerce.
Writing in Vanity Fair, Sam Tanenhaus described her as “a master D.J. who sequences the latest riffs from the hard sciences, the social sciences, business, and technology, to name only a few sources.”
She has written a few fascinating books worth mentioning. including her most recent one — The Power of Glamour: Longing and the Art of Visual Persuasion, as well as The Substance of Style and The Future and Its Enemies.

Her talk focused on the Power of Glamour and how it impacts us in our daily lives, from politics and sports to health and fashion.
She so beautifully separates glamour from glitz, revealing what qualities make a person, an object, a setting, or an experience glamorous. What is it that creates that pleasurable pang of desire—the feeling of “if only”? If only I could wear those clothes, belong to that group, drive that car, live in that house, be (or be with) that person?
Postrel identifies the three essential elements in all forms of glamour and explains how they work to create a distinctive sensation of projection and yearning. She delves deep into what glamour really is—not just style or a personal quality but a phenomenon that reveals our inner lives and shapes our decisions, large and small.
By embodying the promise of a different and better self in different and better circumstances, glamour stokes ambition and nurtures hope, even as it fosters sometimes-dangerous illusions. From vacation brochures to military recruiting ads, from the Chrysler Building to the iPad, from political utopias to action heroines, Postrel argues that glamour is a seductive cultural force.
Its magic stretches beyond the stereotypical spheres of fashion or film, influencing our decisions about what to buy, where to live, which careers to pursue, where to invest, and how to vote.
I saw Peter Van Buren on the Idea Festival two years ago after he launched his book We Meant Well and we all thought he was a brave soul then. His story is a complex one and definitely not short. As a former United States Foreign Service employee, he went through a struggle with the Department of State after writing his first book.
 In detail, Van Buren gives an eyewitness account of the civilian side of the surge—that surreal and bollixed attempt to defeat terrorism and win over Iraqis by reconstructing the world the U.S. had just destroyed.  Van Buren shared his year-long encounter with pointless projects, bureaucratic fumbling, overwhelmed soldiers, and oblivious administrators secluded in the world’s largest embassy.
Since then he has been giving talks about his story but now has a new heartfelt mission. His latest book Ghosts of Tom Joad: A Story of the #99 Percent documents the changes happening in America that are negatively impacting the 99% and helping to make the top 1% earners flourish more than ever.

As documented on the web, Ghosts of Tom Joad is a reimagining of Steinbeck’s classic The Grapes of Wrath, brought into our own era.
The book traces the dilution of our middle class, their replacement with the working poor, and examines the effects of this not just on our economy, but on our society, our nation, our America. Like Grapes of Wrath, Ghosts is a factual look at ourselves is wrapped in fiction, in this case, a single Ohio family touched by the changes in America from the 1950s through today.
The book is a story about growth, failure, and redemption, tracing the rise of the working poor and the don’t-have-to-work-rich as it follows the fortunes of the protagonist Earl. A product of the post–Korean War era, Earl witnesses his parents’ kitchen table arguments over money—echoed in thousands of other Rust Belt towns—experiences bullying, relishes first kisses, and comes of age and matures as a man before the economic hardships of the 1980’s and 1990’s wear on his spirit.
On the Idea Festival stage this year, Van Buren brought up fact after fact supporting some of the core changes happening in corporate America, particularly the top American employers and the impact on the 99%.
While costs are skyrocketing, wages are not keeping up with inflation and it’s becoming increasingly difficult for the now 99% who are struggling to survive in today’s increasingly competitive world. As he did two years ago, he brought this knowledge to life in a very human and compelling way, so rivoting and passionate that you feel as if you want to help in some small way. And as you think about helping in some small way, you realize that you too are being impacted by these economic changes in more profound ways than you may have first realized.
The theme here is the obvious growing divide between the working class and that 1% – in other words, what has happened to the middle class as we knew it? He threw out some stats. 10% of wealth holders own 70% of everything and the U.S. is ranked 85 on the economic inequality scale.
Did you know that Bill Gates could buy Boston and have a billion left over? And, did you know that 1 out of 3 retail workers get food subsidies because they can’t earn enough not to? Poverty is a $14b business he cites. He gave advice to the students in the room – “don’t buy into the myth,” he told them. “The U.S. is in the 20% of nations that doesn’t offer some kind of nationalized healthcare. We have convinced people that if you don’t work, you won’t get healthcare. We’ve convinced ourselves that if we raise the minimum wage that we’ll have less jobs out there. Don’t be afraid. There needs to be more interplay between us and those who control everything.
The people who have the most to gain from the system have created the system. We saw the greatest redistribution of wealth in the 2008 recession. The pattern continues. Stand up and have the conversation so that this pattern doesn’t continue any longer.”
He is working on a new book Post Constitutional America, which will cover what we’ve lost as a nation since 9/11, including our privacy. Insightful, sad and disheartening, yet with knowledge and awareness comes empowerment and power.
Other powerful talks came from Jason Padgett and Joshua Greene (both pictured below). Jason was a former furniture salesman who was violently assaulted, which resulted in a serious head injury.
The result was a brain who thinks differently, so differently that he now sees things in complex mathematical structures and patterns. He shared his remarkable journey with us and whether you’re passionate about math or not, you couldn’t leave the auditorium without feeling intensely moved by his story and more keen than ever to understand the hidden capabilities of the mind, learning and the nature of reality itself…

Joshua Greene is a Harvard professor who connects neuroscience, psychology and philosophy to illuminate the root causes of modern conflict in the world, along with the moral, political and ideological fault line that divides us. His talk was entitled Us and Them.
The real question at the end of the talk to ourselves was are we the “us” or are we the “them?” and how many of us have been both over the course of our lives? His talk was based on his book Moral Tribes: Emotion, Reason and the Gap Between Us and Them.
Essentially the notion behind the book comes from the thinking that our brains were designed for tribal life, for getting along with a select group of others (Us) and for fighting off everyone else (Them).
But modern times have forced the world’s tribes into a shared space, resulting in epic clashes of values along with unprecedented opportunities. As the world shrinks, the moral lines that divide us become more salient and more puzzling. We fight over everything from tax codes to gay marriage to global warming, and we wonder where, if at all, we can find our common ground.
Through his research, he reveals the underlying causes of modern conflict and lights the way forward. Greene compares the human brain to a dual-mode camera, with point-and-shoot automatic settings (“portrait,” “landscape”) as well as a manual mode.
Our point-and-shoot settings are our emotions—efficient, automated programs honed by evolution, culture, and personal experience. The brain’s manual mode is its capacity for deliberate reasoning, which makes our thinking flexible. Point-and-shoot emotions make us social animals, turning Me into Us. But they also make us tribal animals, turning Us against Them. His work is important as was his talk.

Geopolitical strategist Peter Zeihan talked about the rapidly changing global scene and its potential impact on international business, finance and the U.S., Lee Billings took us into a world of five billion years of solitude, Wynton Marsalis discussed the dynamics and irreplaceable role of art and creativity in America and Julia Whitehead led a conversation on the life, ideas and enduring influence of Kurt Vonnegut. Andrea Nicholas and Sarah Eichhorn explored how math and science can help ensure our survival in a zombie apocalypse (no typo here and yes, it was a fascinating talk), Sam Van Aken incorporated art and ideation in a way that can transform and confuse the common sense of practices; the established order of things, Ben Malphrus and Roger McNeil took on the subatomic world of quantum weirdness and black holes, Debbie Millman focused on overcoming rejection and failure and how its presence can be a necessary part to your path to success, and Tyler Cowen explained why being satisfied by “pretty good” in today’s innovation-driven, hyper competitive world may in fact be just a fast track to irrelevance.
An annual presentation at Idea Festival for many years now, Creative Capital shows up with a handful of creative artists. Creative Capital has awarded $30 million to 530 groundbreaking artists nationwide through funding, counsel and career development services.
This year, Ruby Lerner once again brought their latest artists on stage to show off their creative ideas and projects in a session entitled “Art on the Edge.”

Each year as part of Idea Festival, attendees flock to the annual Taste of Innovation event. This year’s Taste of Innovation had an interesting twist to it – it was a Taste of Innovation + Bourbon, so fitting for a Kentucky based food event.
This food lover’s event is always held at Churchill Down’s Millionaire’s Row, also fitting given that it’s the same venue as the infamous Kentucky Derby where people flock to from around to sip some of the finest bourbon in the country, wear exquisite hats that would make the Epsom Downs attendees jealous and watch horses win races that bring in millions.
Below, some of the locals who showed me a night out on the town and introduced me to some of the more interesting bourbon creators and makers.

The Rise Group exuded energy on the main stage, demonstrating all the ways we can operate at a higher level.
Their methods are grounded in everyday language of how we present ourselves and how we think, using tactics and tools to enable us to become more creative and innovative in our daily lives. Their presentation was fun, thought provoking and energetic and these principles can be used in corporate America, at a start-up or in our personal lives.

While every year they have bourbon vendors on-site, this year let bourbon led the way with taste and education. Top bourbon experts were on site to answer questions and give pours, with Chef Dean Borbett acting as the Master of Ceremonies.
With the help of the Kentucky Distiller’s Association and Kentucky Bourbon Trail, tastings were available from major distillers as you also walked through the history of bourbon and bourbon cocktails. Bourbon was also woven into some of the dishes, the best of which was the bourbon braised short ribs prepared Manhattan style by Churchill Downs.

Be sure to see my extensive write up on this year’s Taste of Innovation 2014 event. I loved every taste we had, but another one of our top picks this year was Marketplace who served Italian pork meatballs with a tasso ham sauce, polenta, feta cheese and granulated sumac.
Everyone was talking about their perfectly made polenta all night and in fact I heard a few say, they’d return just to eat the polenta alone it was so delicious. Hats off to Chef Dallas McGarity and his team.

See my write up on last year’s Taste of Innovation, from 2012 Taste of Innovation and 2011. Check out our Kentucky Events section, which will include coverage of Idea Festival from last year (Idea Festival 2013), Idea Festival 2011 and Idea Festival 2012 and also our Kentucky Food & Wine section where you’ll find plenty of recommendations and visual treats on the top Louisville Restaurants.
Louisville restaurants we’ve written about over the years include Proof on Main at the well renowned 21c Museum Hotel, where I stayed this year, Seviche Restaurant (loved their seafood bisque – hats off to chef Anthony Lamas, Lilly’s (I love Kathy’s approach to cooking, her sweet potato gnocchi with country ham, kale and bourbon mustard cream sauce from a previous year was to die for as was this year’s portobello mushroom soup, although we have yet to review Lilly’s), Milkwood, Decca, Game (for every kind of game imaginable), La Coop Bistro, Mayan Cafe, Harvest, Jack Frys and The Blind Pig in Butchertown which is no longer open.
This year’s delicious picks include Basa Restaurant for Vietnamese Fusion style dishes and Rye on Market. Also be sure to read our Kentucky Food section for more details. (Top Kentucky Restaurants / Best Food in Kentucky / Best Food in Louisville).
Photo credits: top photo credit from blogs.uoregon.edu, Digital Overload photo www.principals. com.au. All other photos Renee Blodgett.
Note: I was a media partner of the Idea Festival and have been since the very beginning – I’m a huge fan of the event and think it is under recognized for its talent, work and mission. All opinions expressed are entirely my own.

Next Generation Power Summit Kicks off on March 5

I recently agreed to participate in an online video series on social media in business called Next Generation Power Summit, produced and organized by Australian entrepreneur Rosemary Burnett.

The series will kick off March 5, 2014 and run through March 18 and the schedule of social media gurus and expert interviews are listed below.

The video interview series aims to help businesses with their online and digital strategy through advice and insights from a host of folks living it and breathing it every day. Objectives of the series are to:

Get clear about your core message and brand
Build a following on social media
Attract and connect with your ideal client in the places they are hanging out.
Turn those connections into relationships and sales
Learn the strategies the experts have adopted themselves, to achieve ‘big business’ success.

I’m told that this Tele-summit series is similar in approach to a Global Mentor Mastermind event. There will be the opportunity to watch the video interview replays for a limited time if you can’t make it on the launch date however you will need to register regardless to get access to the content.
 

Web Summit 2014 Exceeds 20,000 Attendees in the Heart of Dublin

Last year I missed Web Summit, what has become Europe’s number one technology event, amusingly labeled as the Davos For Geeks. I went the first two years and this year’s event is a far cry from my year one experience when they only had 500 attendees.
Now in its fourth year, 20,000 people flew into Dublin early this week for the premier 3 day event. Founder, Paddy Cosgrave opened the Summit in the morning, emphasizing the importance of the social element to the Summit where deals can – and have been – done. That said, there was still a lot of activity around the main stage, where they had a host of high level discussions and speakers on the hour all day.

The center stage had Brendan Iribe, the founder of Oculus Rift who spoke about the rise of virtual reality and its applications in everyday life. Skip Rizzo the Director for Medical Virtual Reality and early stage developer of Oculus Rift gave a demonstration of the technology’s uses for post-traumatic stress disorder for returning veterans.

From being shot at to street explosions, the virtual reality exposure therapy has assisted veterans in dealing with their PSD, explained Rizzo, outlining how in one recent study, of 23 completers of the therapy, 16 showed gains and benefits resulting from it. Next stage development will be treating civilians who have experienced stressful situations in their lives. Index Ventures partner Saul Klein talked about how entrepreneurialism is becoming mainstream.
From money and venture hype to an emotional topic around healthcare.  Jorge Soto described how from a personal family diagnosis of cancer, a way to decode disease and identify cancerous cells in their earliest stages may have been found.
Then, John Collins of Stripe spoke of the rise of his online payment company and how it has disrupted the existing online payments ecosystem.”
Gary Marcus, scientist, best-selling author and NYU professor took on the topic of artificial intelligence,  Amazon’s Werner Vogels chatted with Ben Rooney, Stewart Baker, Matthew Prince and James Ball took on privacy rights, and Dropbox CEO Drew Houston chatted with Laurie Segall from CNN on the main stage. Below Paddy talking to a speaker.

Evernote’s CEO Phil Libin spoke about his company being an ‘anti-social network’ and that ‘you should be able to say less and do more.’
From a geek app to acting,  actress, businesswoman and philantropist Eva Longoria spoke to Jemima Khan about the importance of women in business.  “Women start businesses at three times the average yet can’t get funding,” she said issuing a challenge to the women in the audience. ”
Later in the afternoon, former CEO of Apple John Sculley took questions after his main stage appearance with David Carr.

One thing about a conference growing to 20,000 attendees so quickly, is that rather than it feeling like a conference, it felt more like a university campus, or even a small town if you will. Within the web summit, there were micro-summits that addressed various topic sectors. 
For example, they had a Builders, Enterprise, Machine, and Marketing Summit, and at each of them, there were a host of start-ups demoing their latest.
Town Square and Village Green also had their own selection of start-ups and then there were “alpha company booths” in the main exhibit hall dedicated to early start-ups, which was about a 10-15 minute walk from the main stage. Here I was able to see demos from lifestyle vendors, specifically digital health — Kolibree, the connected electric toothbrush (disclosure, I’m an advisor), Gudpod, who hopes to revolutionize the way people take vitamins & supplements with a ‘Keurig like’ internet connected appliance & pod system and Bluetens, who is bringing medical grade mobile electro-stimulation device to the masses to help relax your muscles.

Food Summit was a great addition to the event this year. I wrote about their initial announcement back in November of 2013.
The Food Summit portion has also grown quickly and there were countless vendors touting their latest in fresh ingredients and farm-to-table practices. Gluten and GMO-free were buzz words throughout and I saw everything from a fresh apple stand surrounded by pumpkins (t’is the season) to homemade yoghurt, ice cream, jams, jellies, honey and olive oils.

I absolutely loved tasting the oh so many samples from Crossogue Preserves. Imagine these flavors on your toast in the morning: grapefruit, Irish whiskey, orange and ginger, lime and brandy, plum and port, gooseberry and elderberry, hedgerow, fig and apple and more. Yum!!

Other favorites were the Irish sea salt and Harnett’s Oils, such as hemp, grapeseed, orange and rosemary and basil oils.  I was in heaven. It was a great way to spend an hour or so away from the tech and the noise.

To get to the Food Summit, you had to pass by Herbert Park, which was on the grounds of the main event, which was held this year at the well known Royal Dublin Society on Merrion Road in Dublin. It was a perfect fall day with plenty of ducks on the pond and vibrant colors exploding from the trees.

Photo credits: Stage photos from the Web Summit sportsfile Flickr stream. Photo of Kolibree & Bluetens, Herbert Park and all Food Summit Photos: Renee Blodgett.    
 

FutureCast & Andrew Keen Take on Wearables at AT&T Foundry

AT&T Foundry Innovation centers are the home to technology collaboration, innovative ideas and new projects. The center in Palo Alto teamed up with Ericsson and earlier this year, they kicked off a series of interactive discussions led by Cult of the Amateur and Digital Vertigo author Andrew Keen.   

They host a series of salon-style discussions called FutureCasts, where they bring together the brightest minds in Silicon Valley to tackle the future of a wide array of technologies. Each event brings together more than 30 leading experts – enterprise executives, startup founders, academics, journalists and public officials – on a technology topic. 
The latest FutureCast focused on the Wearable Revolution and featured Recon CEO Dan Eisenhardt Wednesday night, May 7.

The discussion centered around how wearable technology will change our lives in the areas of sports, manufacturing, health, lifestyle and beyond. Dan talked about how their heads up display technology got started and is now being frequently used by skiiers and athletes around the world.  

Says Dan about simplicity and design in wearables, “you have to focus on the user and what they want. It’s often about saying no rather than saying yes which is harder to do. In other words, we need to take more things away and dumb it down so it’s an easier experience for the user.”
Andrew organically brought people into the conversation including myself….my input focused on my hot button, the #1 reason I don’t wear ANY wearable product on the market today — Design — or rather lack thereof. Since it’s still early days, we have a whole lotta technology being built by technologists for technologists and designers are not an integral part of the development process.
To my left was one of the guys behind the Rufus Cuff from Rufus Labs which is currently on IndieGoGo. The Rufus Cuff is an advanced wearable device that has 3-inch wide screen, a radical design, and what they refer to as a reimagined form factor. While their campaign is doing well, the product is far too geeky “looking” for me to ever wear, despite how useful it may be.

Today, there’s not enough conversations between creative designers who care about form factor and the technologists who care about function. Since the space is still premature, early adopters are the ones driving sales and interest. A wearable product has to solve a problem between form and function yet it also has to be stylish and attractive.
Monisha Prakash from Lumo Bodytech piped in whose product tracks your body’s position and alerts you when you’re slouching. They have sold 23,000 units so far with Lumo Back being their flagship product, a wearable sensor and smartphone app for lower back posture and activity, which impacts back pain, fitness, confidence, and yes…appearance.
Lumo Lift, their other product, focuses on chest, shoulder, and upper back slouching, a big problem for many office workers who sit at desks all day long.   

AT&T’s Chris McConnell and David Garver shared several insights along the way, including to the above, “23,000 units sold” stat. Their main point was while the numbers may be decent, whether that number will explode or not will dependo on whether that product (or any other product in the wearables space for that matter), can continuously solve a problem of contextual relevance.
In other words, if someone has a back problem then a niche wearable solution will be useful enough for them to spend the money. It solves their problem so its a worthwhile spend and in this case, a beautiful design will likely be secondary, although if its something they need to wear long term, then design will increasingly become more important.

Says Dan of Recon, “if you want to go out for a run or a ski, you may want to be able to leave your phone home especially if a watch, a necklace or a band can give you the data you need and perhaps just the text messages from only 3 people you care about.”
In addition to regular communication, there’s also communication when security and safety is a concern. Meet Artemis, whose tagline is smart jewelry for personal safety.
The team behind the products are seasoned travelers who have experienced adventure, street crime and worry over the safety of loved ones. I spoke to founder and CEO Jeff Axup who feels that wearable products will play an important role in making that happen. Their goal is to use Artemis wearable jewelry to help reduce the threat of personal violence.
A different approach but also one that focuses on safety comes from Zach Vorhies and his team at Zackees who have created cycling gloves with comfortable leather palms, an absorbent towel around the thumb, retro-reflective trim and breathable spandex throughout.
If you need to get around a car that’s blocking a bike lane, you can extend your left hand and active the turn signal gloves and check the lane for oncoming traffic. Signaling your intent before you pop out of that bike lane will go a long way in making your intent clear, keeping you safer from other drivers sharing the road.
 
The Magellan guys were also there and while they’re mostly known for their GPS systems, they’re out and about pumping up their Echo Smart Sports Watch.The Magellan Echo solves the biggest problem when doing sports with a smartphone — viewing and controlling apps while the phone is tucked away. Echo streams data and controls from your smartphone to your wrist.
At a glance, you can see distance, pace, and heart rate from apps in realtime. While the colors are bright, fun and oh so sporty looking, they’re still a bit clunky and masculine looking for me.

 
Clark Weber from their team however had a great point when he said to me, “it’s designed to be worn when you go off and do a sport and don’t want to bring your phone with you or a larger device, not necessarily for everyday use.” It made me rethink the usefulness and functionality of it and perhaps even testing it out.
I was there with Kolibree, the world’s first connected electric toothbrush. While not a traditional wearable, a lot of people have been throwing connected devices into the wearables space. As our phones become less of an attachment and more of a fixure on our clothing, purses and wrist bands, smart phones that share data on what’s happening with our health, including dental health, start to fall into the wearable space.

Kolibree is currently on Kickstarter until May 25 and while their goal has already been met, you can still order toothbrushes for less than you will be able to get them when the product ships in the Fall.
The real question the AT&T guys ask – “are mainstream consumers ready for wearable clothing and products that are connected and fixtures of our “selves”? They think not, although agree with the Accenture guys who are mostly focused on larger scale B2B projects.
Enterprise makes sense and in that space, price point is less of an issue if increased productivity will save tens of thousands or millions of dollars on an expensive running conveyor belt. Fashion is also less likely to be an issue.
Brent Bloom from Accenture talked about the work they’re doing in the enterprise space, helping Fortune 1000 companies save money. If someone can do their job more efficiently then we have a win win. Today, they are already successfully helping desk-less workers keep their hands free and be more productive while getting access to data.    
Says Greylock’s Sean White, “products need to be both utility and fashion and we need to understand the social implications of what the utility will create if the fashion isn’t there.” Hear hear Sean! Dutch born fashion designer and engineer Anouk Wipprect, who is currently doing a project with AutoDesk, couldn’t agree more. 
The holy grail asserts the AT&T guys is that as a consumer, I want to pay one price per month and connect to all of my devices. Will carriers across the globe add smaller low bandwidth devices to your existing services in the future? Inherently economic models will change — they have to.  
Simplified plans that support more devices without making a serious dent in your wallet is what needs to happen for wearables to become mainstream says Anthony Pelossi of Magellan, who asked the room who has a tablet and pays for 3 or 4G service rather than just rely on the wifi. Only a few people raised their hands and remember that this audience is a room full of early adopters and movers and shakers in Silicon Valley, so you can imagine that price is a serious consideration for mainstream users.

“Solve that problem,” says Pelossi and “you’ve solved half the battle with wearable devices.” I’d agree on this to a point, but bottom line, as a woman who does care about fashion as much as function, until the wearables also become stylish enough to WANT to wear, there will be a significant delay on adoption and social acceptability. I’d also argue that we’ll expect to buy wearables at more traditional retail outlets rather than Best Buy or some geeky online site.

Keep your eye on AT&T Foundary’s upcoming FutureCasts. While a list of topics and categories haven’t been officially announced nor have specific dates, they promise that many more of these engaging discussions are coming. Thanks Ericsson, AT&T Foundary and Andrew Keen for a tintilizing evening!