The mobile trap

by on March 16, 2009 at 5:31 am

Much has been written on how big the mobile audience is, and how it offers an opportunity to appeal to a mass audience. Even better, it’s an environment where consumers will more readily pay via micro-payments for “Freemium Services“. It’s a dream come true. Or is it?
But here’s the challenge: There are, so to speak, […]

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