Traveling Geeks

Next Generation Power Summit Kicks off on March 5

I recently agreed to participate in an online video series on social media in business called Next Generation Power Summit, produced and organized by Australian entrepreneur Rosemary Burnett.

The series will kick off March 5, 2014 and run through March 18 and the schedule of social media gurus and expert interviews are listed below.

The video interview series aims to help businesses with their online and digital strategy through advice and insights from a host of folks living it and breathing it every day. Objectives of the series are to:

Get clear about your core message and brand
Build a following on social media
Attract and connect with your ideal client in the places they are hanging out.
Turn those connections into relationships and sales
Learn the strategies the experts have adopted themselves, to achieve ‘big business’ success.

I’m told that this Tele-summit series is similar in approach to a Global Mentor Mastermind event. There will be the opportunity to watch the video interview replays for a limited time if you can’t make it on the launch date however you will need to register regardless to get access to the content.
 

Web Summit 2014 Exceeds 20,000 Attendees in the Heart of Dublin

Last year I missed Web Summit, what has become Europe’s number one technology event, amusingly labeled as the Davos For Geeks. I went the first two years and this year’s event is a far cry from my year one experience when they only had 500 attendees.
Now in its fourth year, 20,000 people flew into Dublin early this week for the premier 3 day event. Founder, Paddy Cosgrave opened the Summit in the morning, emphasizing the importance of the social element to the Summit where deals can – and have been – done. That said, there was still a lot of activity around the main stage, where they had a host of high level discussions and speakers on the hour all day.

The center stage had Brendan Iribe, the founder of Oculus Rift who spoke about the rise of virtual reality and its applications in everyday life. Skip Rizzo the Director for Medical Virtual Reality and early stage developer of Oculus Rift gave a demonstration of the technology’s uses for post-traumatic stress disorder for returning veterans.

From being shot at to street explosions, the virtual reality exposure therapy has assisted veterans in dealing with their PSD, explained Rizzo, outlining how in one recent study, of 23 completers of the therapy, 16 showed gains and benefits resulting from it. Next stage development will be treating civilians who have experienced stressful situations in their lives. Index Ventures partner Saul Klein talked about how entrepreneurialism is becoming mainstream.
From money and venture hype to an emotional topic around healthcare.  Jorge Soto described how from a personal family diagnosis of cancer, a way to decode disease and identify cancerous cells in their earliest stages may have been found.
Then, John Collins of Stripe spoke of the rise of his online payment company and how it has disrupted the existing online payments ecosystem.”
Gary Marcus, scientist, best-selling author and NYU professor took on the topic of artificial intelligence,  Amazon’s Werner Vogels chatted with Ben Rooney, Stewart Baker, Matthew Prince and James Ball took on privacy rights, and Dropbox CEO Drew Houston chatted with Laurie Segall from CNN on the main stage. Below Paddy talking to a speaker.

Evernote’s CEO Phil Libin spoke about his company being an ‘anti-social network’ and that ‘you should be able to say less and do more.’
From a geek app to acting,  actress, businesswoman and philantropist Eva Longoria spoke to Jemima Khan about the importance of women in business.  “Women start businesses at three times the average yet can’t get funding,” she said issuing a challenge to the women in the audience. ”
Later in the afternoon, former CEO of Apple John Sculley took questions after his main stage appearance with David Carr.

One thing about a conference growing to 20,000 attendees so quickly, is that rather than it feeling like a conference, it felt more like a university campus, or even a small town if you will. Within the web summit, there were micro-summits that addressed various topic sectors. 
For example, they had a Builders, Enterprise, Machine, and Marketing Summit, and at each of them, there were a host of start-ups demoing their latest.
Town Square and Village Green also had their own selection of start-ups and then there were “alpha company booths” in the main exhibit hall dedicated to early start-ups, which was about a 10-15 minute walk from the main stage. Here I was able to see demos from lifestyle vendors, specifically digital health — Kolibree, the connected electric toothbrush (disclosure, I’m an advisor), Gudpod, who hopes to revolutionize the way people take vitamins & supplements with a ‘Keurig like’ internet connected appliance & pod system and Bluetens, who is bringing medical grade mobile electro-stimulation device to the masses to help relax your muscles.

Food Summit was a great addition to the event this year. I wrote about their initial announcement back in November of 2013.
The Food Summit portion has also grown quickly and there were countless vendors touting their latest in fresh ingredients and farm-to-table practices. Gluten and GMO-free were buzz words throughout and I saw everything from a fresh apple stand surrounded by pumpkins (t’is the season) to homemade yoghurt, ice cream, jams, jellies, honey and olive oils.

I absolutely loved tasting the oh so many samples from Crossogue Preserves. Imagine these flavors on your toast in the morning: grapefruit, Irish whiskey, orange and ginger, lime and brandy, plum and port, gooseberry and elderberry, hedgerow, fig and apple and more. Yum!!

Other favorites were the Irish sea salt and Harnett’s Oils, such as hemp, grapeseed, orange and rosemary and basil oils.  I was in heaven. It was a great way to spend an hour or so away from the tech and the noise.

To get to the Food Summit, you had to pass by Herbert Park, which was on the grounds of the main event, which was held this year at the well known Royal Dublin Society on Merrion Road in Dublin. It was a perfect fall day with plenty of ducks on the pond and vibrant colors exploding from the trees.

Photo credits: Stage photos from the Web Summit sportsfile Flickr stream. Photo of Kolibree & Bluetens, Herbert Park and all Food Summit Photos: Renee Blodgett.    
 

FutureCast & Andrew Keen Take on Wearables at AT&T Foundry

AT&T Foundry Innovation centers are the home to technology collaboration, innovative ideas and new projects. The center in Palo Alto teamed up with Ericsson and earlier this year, they kicked off a series of interactive discussions led by Cult of the Amateur and Digital Vertigo author Andrew Keen.   

They host a series of salon-style discussions called FutureCasts, where they bring together the brightest minds in Silicon Valley to tackle the future of a wide array of technologies. Each event brings together more than 30 leading experts – enterprise executives, startup founders, academics, journalists and public officials – on a technology topic. 
The latest FutureCast focused on the Wearable Revolution and featured Recon CEO Dan Eisenhardt Wednesday night, May 7.

The discussion centered around how wearable technology will change our lives in the areas of sports, manufacturing, health, lifestyle and beyond. Dan talked about how their heads up display technology got started and is now being frequently used by skiiers and athletes around the world.  

Says Dan about simplicity and design in wearables, “you have to focus on the user and what they want. It’s often about saying no rather than saying yes which is harder to do. In other words, we need to take more things away and dumb it down so it’s an easier experience for the user.”
Andrew organically brought people into the conversation including myself….my input focused on my hot button, the #1 reason I don’t wear ANY wearable product on the market today — Design — or rather lack thereof. Since it’s still early days, we have a whole lotta technology being built by technologists for technologists and designers are not an integral part of the development process.
To my left was one of the guys behind the Rufus Cuff from Rufus Labs which is currently on IndieGoGo. The Rufus Cuff is an advanced wearable device that has 3-inch wide screen, a radical design, and what they refer to as a reimagined form factor. While their campaign is doing well, the product is far too geeky “looking” for me to ever wear, despite how useful it may be.

Today, there’s not enough conversations between creative designers who care about form factor and the technologists who care about function. Since the space is still premature, early adopters are the ones driving sales and interest. A wearable product has to solve a problem between form and function yet it also has to be stylish and attractive.
Monisha Prakash from Lumo Bodytech piped in whose product tracks your body’s position and alerts you when you’re slouching. They have sold 23,000 units so far with Lumo Back being their flagship product, a wearable sensor and smartphone app for lower back posture and activity, which impacts back pain, fitness, confidence, and yes…appearance.
Lumo Lift, their other product, focuses on chest, shoulder, and upper back slouching, a big problem for many office workers who sit at desks all day long.   

AT&T’s Chris McConnell and David Garver shared several insights along the way, including to the above, “23,000 units sold” stat. Their main point was while the numbers may be decent, whether that number will explode or not will dependo on whether that product (or any other product in the wearables space for that matter), can continuously solve a problem of contextual relevance.
In other words, if someone has a back problem then a niche wearable solution will be useful enough for them to spend the money. It solves their problem so its a worthwhile spend and in this case, a beautiful design will likely be secondary, although if its something they need to wear long term, then design will increasingly become more important.

Says Dan of Recon, “if you want to go out for a run or a ski, you may want to be able to leave your phone home especially if a watch, a necklace or a band can give you the data you need and perhaps just the text messages from only 3 people you care about.”
In addition to regular communication, there’s also communication when security and safety is a concern. Meet Artemis, whose tagline is smart jewelry for personal safety.
The team behind the products are seasoned travelers who have experienced adventure, street crime and worry over the safety of loved ones. I spoke to founder and CEO Jeff Axup who feels that wearable products will play an important role in making that happen. Their goal is to use Artemis wearable jewelry to help reduce the threat of personal violence.
A different approach but also one that focuses on safety comes from Zach Vorhies and his team at Zackees who have created cycling gloves with comfortable leather palms, an absorbent towel around the thumb, retro-reflective trim and breathable spandex throughout.
If you need to get around a car that’s blocking a bike lane, you can extend your left hand and active the turn signal gloves and check the lane for oncoming traffic. Signaling your intent before you pop out of that bike lane will go a long way in making your intent clear, keeping you safer from other drivers sharing the road.
 
The Magellan guys were also there and while they’re mostly known for their GPS systems, they’re out and about pumping up their Echo Smart Sports Watch.The Magellan Echo solves the biggest problem when doing sports with a smartphone — viewing and controlling apps while the phone is tucked away. Echo streams data and controls from your smartphone to your wrist.
At a glance, you can see distance, pace, and heart rate from apps in realtime. While the colors are bright, fun and oh so sporty looking, they’re still a bit clunky and masculine looking for me.

 
Clark Weber from their team however had a great point when he said to me, “it’s designed to be worn when you go off and do a sport and don’t want to bring your phone with you or a larger device, not necessarily for everyday use.” It made me rethink the usefulness and functionality of it and perhaps even testing it out.
I was there with Kolibree, the world’s first connected electric toothbrush. While not a traditional wearable, a lot of people have been throwing connected devices into the wearables space. As our phones become less of an attachment and more of a fixure on our clothing, purses and wrist bands, smart phones that share data on what’s happening with our health, including dental health, start to fall into the wearable space.

Kolibree is currently on Kickstarter until May 25 and while their goal has already been met, you can still order toothbrushes for less than you will be able to get them when the product ships in the Fall.
The real question the AT&T guys ask – “are mainstream consumers ready for wearable clothing and products that are connected and fixtures of our “selves”? They think not, although agree with the Accenture guys who are mostly focused on larger scale B2B projects.
Enterprise makes sense and in that space, price point is less of an issue if increased productivity will save tens of thousands or millions of dollars on an expensive running conveyor belt. Fashion is also less likely to be an issue.
Brent Bloom from Accenture talked about the work they’re doing in the enterprise space, helping Fortune 1000 companies save money. If someone can do their job more efficiently then we have a win win. Today, they are already successfully helping desk-less workers keep their hands free and be more productive while getting access to data.    
Says Greylock’s Sean White, “products need to be both utility and fashion and we need to understand the social implications of what the utility will create if the fashion isn’t there.” Hear hear Sean! Dutch born fashion designer and engineer Anouk Wipprect, who is currently doing a project with AutoDesk, couldn’t agree more. 
The holy grail asserts the AT&T guys is that as a consumer, I want to pay one price per month and connect to all of my devices. Will carriers across the globe add smaller low bandwidth devices to your existing services in the future? Inherently economic models will change — they have to.  
Simplified plans that support more devices without making a serious dent in your wallet is what needs to happen for wearables to become mainstream says Anthony Pelossi of Magellan, who asked the room who has a tablet and pays for 3 or 4G service rather than just rely on the wifi. Only a few people raised their hands and remember that this audience is a room full of early adopters and movers and shakers in Silicon Valley, so you can imagine that price is a serious consideration for mainstream users.

“Solve that problem,” says Pelossi and “you’ve solved half the battle with wearable devices.” I’d agree on this to a point, but bottom line, as a woman who does care about fashion as much as function, until the wearables also become stylish enough to WANT to wear, there will be a significant delay on adoption and social acceptability. I’d also argue that we’ll expect to buy wearables at more traditional retail outlets rather than Best Buy or some geeky online site.

Keep your eye on AT&T Foundary’s upcoming FutureCasts. While a list of topics and categories haven’t been officially announced nor have specific dates, they promise that many more of these engaging discussions are coming. Thanks Ericsson, AT&T Foundary and Andrew Keen for a tintilizing evening!

The Paris That I Never Seem to Tire Of…

I’m in a taxi whizzing down Boulevard de Magenta, one of those wider than normal Parisian streets. There are cheap shops where you can buy mobile phones, bags and wedding dresses in the windows on both sides and you wonder what surprise will come around the next corner.
We pass a sign for a Bach concert at one of the music halls, somewhere around Place de Clichy. My driver hangs a right on Rue de Rocroy and the street gets narrower. Small shops, a coiffure Mixte, a few not so stellar looking 2 star hotels, a cafe brasserie and tabac on every corner, a nail salon and a few optique stores for glasses. In my rear view mirror, I see travel agent and pharmacy signs as we weave in and out of even more narrow alleys and roads.

The meter is escalating and I can’t help but think of the sign that had prefix prices for certain districts of the city. He is miserable and not worth the fight despite his fabulous taste in classical music which he has blaring from some device in the front seat I can’t see. Salt and pepper, a sharp nose, no smile. He refuses to smile in fact and he hates that I am paying by credit card.
It was the first Sunday of the month and the sky was hazy but the day was warm, a rarity on Paris visits. I originally had plans to get out of Paris for the day with a friend, take in some gardens and have a picnic in a park however after the plans fell through, I changed course and decided after a taxi towards a more remote spot on the Seine, I would begin to walk and keep walking until the sun set.
One of my favorite things to do is meander through Paris without a clear purpose and just see what shows up. I had started my morning in a funky part of the Marais, where art and graffiti were plastered across walls before jumping into the cab. As the desire to see more nature and less people increased, it was time to move towards the water. And so….I asked the driver to stop on the Seine where there were very few people.

The Seine
A couple of hours go by and I’m swept with gratitude as I sat along the Seine on that warm afternoon. I received a message at 5 am that same morning from an acquaintance who had just finished a ten day meditation retreat and I couldn’t help but wonder during those reflective hours if I could do something like that knowing how hard it is to shut my mind down. He had asked me how often I meditated and I began to reflect on what meditation meant to me.
A meditative state for me isn’t necessarily a specific place and time I dedicate to silence and breath but more of a state of being, one which I find hard to do in Silicon Valley, yet can so easily be brought into the moment I leave.
With a SIM card in my phone that gives me the ability to text or call, I purposely put it away deep into the bottom of my purse. Instead of the rings, beeps and web page loading distracting me, I listen to the sounds of Paris amidst the haze of the sky.
Most shops are closed, yet locals and tourists alike buzz past me on roller blades and bikes while boats zip past them making their way under each bridge that crosses the Seine as far as my eye can see.
From there, I figured I would pop into the Pont Neuf metro stop on the 7 line and keep going until some visual or sound suggested I get off – I love days like that when you don’t have to be anywhere else other than towards what moves you in a given moment.
Despite my miles of walking, it still felt like a blissfully lazy day. Paris has a way of making even the most unconscious present, for her sounds, textures, smells and historical colors have a way of weaving you into her storyboard, inviting you to share her glory with everyone you encounter after you leave her soil. While her spell is cast on you, you become conscious of all of ‘her’ grandeur, including the most intricate details. A family rides by on bikes, a bright yellow balloon fixated to the boy’s handlebars, an elderly couple walks their Jack Russell, a blue-eyed blonde blades past me alone followed by a dark handsome 30 something year old with Caribbean features.

A gray haired man in his sixties with a professor-like beard sets up shop nearby and pulls out a mahogany hard bound leather book and while I can’t make out the text, my guess is that he’s reading some Eastern European dialect. My gut says he’s Hungarian.
Yanks walk past me with day packs, a baggy t-shirt hangs loosely over the older man’s overweight middle. A brunette with a fabulous brown leather sachet strolls by ever so pensively.
She stops and then…pauses. As she looks out over the river, she pulls out a notebook and writes something down. Then, she raises her face, glances over at me and gives me a smile before tucking her notebook in a side pocket and moving along on her journey to who knows where. I wonder where for quite awhile until that thought was interrupted by a falling chestnut which landed near my right leg. The fallen chestnut dangled off the lengthy stone stair I had been sitting up against for hours.
As I continue to watch a very eclectic world drift by, an out of breath man and his daughter get off their scooters and begin to walk them along the main path that runs along the river.
A Chinese couple and their children speed by on bikes, the nearly bald teenage son’s hands are off the handlebars, as if a symbol of his new profound freedom half way across the world while on holiday with his obviously wealthy family. A well dressed Italian couple give me a warm smile as they walk up the stairs next to me; the man’s face turns to curiosity as he sees me writing with such purpose and speed.
Of course I’m writing about you I wanted to say with the same curious look and warm smile he gave me, but instead I redirect my attention to the sounds of the scooters and motorbikes in the distance, the taxi cab horns and the oh so familiar sounds that rollerblade wheels make, especially when the bearings are loose. I spot my first graffiti — Buble But glares back at me from across the river, plastered in red on the back of a metal book stall, one of the many set up along the Seine to entice tourists to buy.
Then, I see two lovers embrace and I can tell from their energy that they both chose to be here and that it wasn’t one edging the other on for some redeemable lifetime romantic moment of sorts.
Romantic it was however and they brought me into their world for just a moment. Accents told me that he was European and she was an Aussie and I couldn’t help but wonder if Paris was a meeting place to ignite these two lovers to the next level or if they had been together for years.
I decide to walk to Notre Dame since it is almost in my view. I have been to this remarkable church at least a dozen times and yet I always get a slight skip in my walk when I see her beauty emerge as I make my way around the corner and she stands sprawled before me. All the cafes that line up along the edge of her have become tourist haunts — crepes and coffees are twice the price and it’s more crowded than any of the surrounding streets. Yet, I’m called into sit down at one regardless.

I choose the one on the corner at the very end of the road, mainly because the man making the crepes is so obviously French, which isn’t as common as you’d think in Paris anymore.
So many crepes from local stands are now crispy from being cooked for too long. While I typically go for a savory crepe (mushrooms, ham and onions is my favorite), I opted for an apple sauce and coconut crepe and the 40 something year old charming local who made it for me, nailed it – Yum!!
I left the cafe happily with my decaf cappuccino and my perfectly cooked crepe and proceeded to the bridge where I sat along its edge watching a street performer, three massage therapists taking clients on in small chairs in the middle of the street and a not so funny clown who was attempting to get kids to laugh by holding a bicycle upside down while circus music played in the background. Before I left this crowded part of Paris I know so well, I contributed to the lock bridge, which is always a favorite stop of mine….the romantic in me I guess.

Montreuil Market Heading to Montreuil Market was somewhat depressing after the peace and serenity of Paris’ magical river, the same one that artists have painted to and been inspired by for centuries. I remember visiting the market over a decade ago and then again a decade before that and from my hazy recollection, it’s changed significantly. I seem to remember more antiques, paintings and jewelry, knick knacks and appliances.

Now it appears to be more of an old fashioned flea market, the kind you might find in America’s midwest where trucks come for the day and try to sell cheap clothes and shoes for the widest margin they can get. There were aisles with tires, oil, toothpaste, soap detergent, tea kettles and even Middle Eastern traditional shawls, but for the most part, it was a collection of clothes heaped in piles for those with enough patience to sift through for hours on end.

If you haven’t been however, I suppose its worth stopping by for the mishmash experience. Hours are 7 am to 7:30 pm at night and the market is open two days a week on Sundays and Monday’s. The official address is Avenue du Professeur André Lemierre 75020 Paris. Télephone: 01 48 85 93 30.
The best way to get there is on the Metro Line 9 and the stop is Porte de Montreuil. The market is a short walk up the main drag from the exit to the station.
Latin Quarter
I come across fun jewelry with semi precious stones that an adorable Peruvian is selling. He is standing across from La Boulangerie de Papa, a quaint cute blue salon that also has an outside creperie stand on the corner. It’s a mere block away from the Greek eaterie I had so much fun in four or five years ago on a cold winter’s night. Gyros by the dozen….Moroccans nearby calling me to eat at their restaurant, offering deals and sweet nothings I can’t make sense of.

Onion soup or fish soup, egg, salad and beef, chicken or fish followed by chocolate mousse, ice cream, cheese or fruit for E12 to 17 a head all inclusive and every variation in between although they all sound like the same offer after awhile.
Restaurant after restaurant on Rue de la Huchette, one of the main drags, I find that there are too many offerings to choose one, something I often feel when I’m walking through the Latin Quarter. Then, Le Lac de L’ouest for Chinese, Thai and Vietnamese food across from the creperie but I’m not in the mood for Asian food, so I keep walking through her narrow streets.
A sweet creperie stands calls out to me with far too many sugar rich toppings to say yes to, such as chestnut, caramel, chocolate, strawberry, lemon, sugar, butter, honey, Nutella, apricot, banana and coconut, all ranging from 3.50 to around 8 euros.
Then a warm smile outside a restaurant on Rue de Huchette stops me in my tracks and so I indulge. Aperitifs start with Kir Cassis ou Peche, Kir Breton, martinis, tequila, cognac, Calvados, Cointreau, Grand Marnier and Rum. I have a small Kir Cassis although he tops up my glass before I can say no thanks to another. For E9.90, you can get Provencale or Cocagne or Complete or Bistrot or Basquaise or Kermaria AND a sweet crepe (various choices) with either cider, coke or apple juice.

Boulevard St. Germaine to Boulevard Des Italiens via Avenue de L’Opera Food stalls outside on the street on Boulevard St. Germaine sprawl in both directions. Viva Espana Bodaga grabs my attention with scrumptious looking Spanish food cooking away in large pots.
I sample some ham and then more Spanish food at Monceau Gardens.

I walk into Neo Cafe on 126 Boulevard St. Germaine to make sure my directions are in sync as I begin to realize I’m much further away from my hotel than I had thought.
Florian directs me in a deep dark and sexy voice, one that suggests there’s a wink along with it even when there’s not. Within a block or so from this quaint little cafe, I stumble upon another one called Tennessee Cafe, which isn’t quite as quaint and it seems like it caters to yanks with its burgers and English menus. What is adjacent to Tennessee Cafe however grabs my eye.
There’s a little passage called Passage de St. Andre, which is a narrow pedestrian cobblestone street that runs alongside the cafe. It looks historical and authentic in every way but it’s hard to tell in Paris where everything is ten times older than even the oldest American city.
Cafes, bars and restaurants are strung along the left as you make your way down the cute pedestrian passage. I decide to have a drink at one of the cafes but need to move around a homeless person on his cell phone in the glass entryway to Thomas Travel to do so.
There’s another homeless person along Boulevard Des Italiens who has a giant stuffed tan colored Snoopy sitting near him as he lay tucked up in his sleeping bag. I spot the elderly man perched up against a giant iron box on the same boulevard.
He had set up a fishing pole that dangled a cup from some fast food chain and while it slowly moved to the wind, he occasionally yelped into the dark streets. Then the giant life-sized chocolate lion in one of the windows along Boulevard St. Germaine and a giant pink elephant.

Then, a cafe calls my name. Here I stop and have a cappuccino while I watch people waltz by for the next hour or so.
The Canals
In the spring, summer and fall, a great place to hang out is on the banks of Canal Saint-Martin. People lounge here, picnic here, play music here and hold hands. On Sundays, two streets running parallel to the canal, Quai de Valmy and Quai de Jemmapes, are reserved for pedestrians and cyclists.
The Canal Saint-Martin neighborhood is nestled between Gare du Nord and Republique in Northeastern Paris, in the 10th arrondissement. The main streets around the canal include Quai de Valmy, Quai de Jemmapes, Rue Beaurepaire and Rue Bichat and I’d recommend walking down all of them. It’s a charming part of Paris not to be missed.

Other areas I love to wander through and try to each and every trip I make to Paris, include the Marais near St. Paul, Bastille and Luxembourg Gardens.
Be sure to check out our Paris section for great shopping tips, restaurant finds, and other reflective pieces like this one. There’s also lodging & top hotels in France, and top hotels in Paris as well as general content on France. (travel to France).    

Web Summit 2014 Exceeds 20,000 Attendees in the Heart of Dublin

Last year I missed Web Summit, what has become Europe’s number one technology event, amusingly labeled as the Davos For Geeks. I went the first two years and this year’s event is a far cry from my year one experience when they only had 500 attendees.
Now in its fourth year, 20,000 people flew into Dublin early this week for the premier 3 day event. Founder, Paddy Cosgrave opened the Summit in the morning, emphasizing the importance of the social element to the Summit where deals can – and have been – done. That said, there was still a lot of activity around the main stage, where they had a host of high level discussions and speakers on the hour all day.

The center stage had Brendan Iribe, the founder of Oculus Rift who spoke about the rise of virtual reality and its applications in everyday life. Skip Rizzo the Director for Medical Virtual Reality and early stage developer of Oculus Rift gave a demonstration of the technology’s uses for post-traumatic stress disorder for returning veterans.

From being shot at to street explosions, the virtual reality exposure therapy has assisted veterans in dealing with their PSD, explained Rizzo, outlining how in one recent study, of 23 completers of the therapy, 16 showed gains and benefits resulting from it. Next stage development will be treating civilians who have experienced stressful situations in their lives. Index Ventures partner Saul Klein talked about how entrepreneurialism is becoming mainstream.
From money and venture hype to an emotional topic around healthcare.  Jorge Soto described how from a personal family diagnosis of cancer, a way to decode disease and identify cancerous cells in their earliest stages may have been found.
Then, John Collins of Stripe spoke of the rise of his online payment company and how it has disrupted the existing online payments ecosystem.”
Gary Marcus, scientist, best-selling author and NYU professor took on the topic of artificial intelligence,  Amazon’s Werner Vogels chatted with Ben Rooney, Stewart Baker, Matthew Prince and James Ball took on privacy rights, and Dropbox CEO Drew Houston chatted with Laurie Segall from CNN on the main stage. Below Paddy talking to a speaker.

Evernote’s CEO Phil Libin spoke about his company being an ‘anti-social network’ and that ‘you should be able to say less and do more.’
From a geek app to acting,  actress, businesswoman and philantropist Eva Longoria spoke to Jemima Khan about the importance of women in business.  “Women start businesses at three times the average yet can’t get funding,” she said issuing a challenge to the women in the audience. ”
Later in the afternoon, former CEO of Apple John Sculley took questions after his main stage appearance with David Carr.

One thing about a conference growing to 20,000 attendees so quickly, is that rather than it feeling like a conference, it felt more like a university campus, or even a small town if you will. Within the web summit, there were micro-summits that addressed various topic sectors. 
For example, they had a Builders, Enterprise, Machine, and Marketing Summit, and at each of them, there were a host of start-ups demoing their latest.
Town Square and Village Green also had their own selection of start-ups and then there were “alpha company booths” in the main exhibit hall dedicated to early start-ups, which was about a 10-15 minute walk from the main stage. Here I was able to see demos from lifestyle vendors, specifically digital health — Kolibree, the connected electric toothbrush (disclosure, I’m an advisor), Gudpod, who hopes to revolutionize the way people take vitamins & supplements with a ‘Keurig like’ internet connected appliance & pod system and Bluetens, who is bringing medical grade mobile electro-stimulation device to the masses to help relax your muscles.

Food Summit was a great addition to the event this year. I wrote about their initial announcement back in November of 2013.
The Food Summit portion has also grown quickly and there were countless vendors touting their latest in fresh ingredients and farm-to-table practices. Gluten and GMO-free were buzz words throughout and I saw everything from a fresh apple stand surrounded by pumpkins (t’is the season) to homemade yoghurt, ice cream, jams, jellies, honey and olive oils.

I absolutely loved tasting the oh so many samples from Crossogue Preserves. Imagine these flavors on your toast in the morning: grapefruit, Irish whiskey, orange and ginger, lime and brandy, plum and port, gooseberry and elderberry, hedgerow, fig and apple and more. Yum!!

Other favorites were the Irish sea salt and Harnett’s Oils, such as hemp, grapeseed, orange and rosemary and basil oils.  I was in heaven. It was a great way to spend an hour or so away from the tech and the noise.

To get to the Food Summit, you had to pass by Herbert Park, which was on the grounds of the main event, which was held this year at the well known Royal Dublin Society on Merrion Road in Dublin. It was a perfect fall day with plenty of ducks on the pond and vibrant colors exploding from the trees.

Photo credits: Stage photos from the Web Summit sportsfile Flickr stream. Photo of Kolibree & Bluetens, Herbert Park and all Food Summit Photos: Renee Blodgett.    
 

FutureCast & Andrew Keen Take on Wearables at AT&T Foundry

AT&T Foundry Innovation centers are the home to technology collaboration, innovative ideas and new projects. The center in Palo Alto teamed up with Ericsson and earlier this year, they kicked off a series of interactive discussions led by Cult of the Amateur and Digital Vertigo author Andrew Keen.   

They host a series of salon-style discussions called FutureCasts, where they bring together the brightest minds in Silicon Valley to tackle the future of a wide array of technologies. Each event brings together more than 30 leading experts – enterprise executives, startup founders, academics, journalists and public officials – on a technology topic. 
The latest FutureCast focused on the Wearable Revolution and featured Recon CEO Dan Eisenhardt Wednesday night, May 7.

The discussion centered around how wearable technology will change our lives in the areas of sports, manufacturing, health, lifestyle and beyond. Dan talked about how their heads up display technology got started and is now being frequently used by skiiers and athletes around the world.  

Says Dan about simplicity and design in wearables, “you have to focus on the user and what they want. It’s often about saying no rather than saying yes which is harder to do. In other words, we need to take more things away and dumb it down so it’s an easier experience for the user.”
Andrew organically brought people into the conversation including myself….my input focused on my hot button, the #1 reason I don’t wear ANY wearable product on the market today — Design — or rather lack thereof. Since it’s still early days, we have a whole lotta technology being built by technologists for technologists and designers are not an integral part of the development process.
To my left was one of the guys behind the Rufus Cuff from Rufus Labs which is currently on IndieGoGo. The Rufus Cuff is an advanced wearable device that has 3-inch wide screen, a radical design, and what they refer to as a reimagined form factor. While their campaign is doing well, the product is far too geeky “looking” for me to ever wear, despite how useful it may be.

Today, there’s not enough conversations between creative designers who care about form factor and the technologists who care about function. Since the space is still premature, early adopters are the ones driving sales and interest. A wearable product has to solve a problem between form and function yet it also has to be stylish and attractive.
Monisha Prakash from Lumo Bodytech piped in whose product tracks your body’s position and alerts you when you’re slouching. They have sold 23,000 units so far with Lumo Back being their flagship product, a wearable sensor and smartphone app for lower back posture and activity, which impacts back pain, fitness, confidence, and yes…appearance.
Lumo Lift, their other product, focuses on chest, shoulder, and upper back slouching, a big problem for many office workers who sit at desks all day long.   

AT&T’s Chris McConnell and David Garver shared several insights along the way, including to the above, “23,000 units sold” stat. Their main point was while the numbers may be decent, whether that number will explode or not will dependo on whether that product (or any other product in the wearables space for that matter), can continuously solve a problem of contextual relevance.
In other words, if someone has a back problem then a niche wearable solution will be useful enough for them to spend the money. It solves their problem so its a worthwhile spend and in this case, a beautiful design will likely be secondary, although if its something they need to wear long term, then design will increasingly become more important.

Says Dan of Recon, “if you want to go out for a run or a ski, you may want to be able to leave your phone home especially if a watch, a necklace or a band can give you the data you need and perhaps just the text messages from only 3 people you care about.”
In addition to regular communication, there’s also communication when security and safety is a concern. Meet Artemis, whose tagline is smart jewelry for personal safety.
The team behind the products are seasoned travelers who have experienced adventure, street crime and worry over the safety of loved ones. I spoke to founder and CEO Jeff Axup who feels that wearable products will play an important role in making that happen. Their goal is to use Artemis wearable jewelry to help reduce the threat of personal violence.
A different approach but also one that focuses on safety comes from Zach Vorhies and his team at Zackees who have created cycling gloves with comfortable leather palms, an absorbent towel around the thumb, retro-reflective trim and breathable spandex throughout.
If you need to get around a car that’s blocking a bike lane, you can extend your left hand and active the turn signal gloves and check the lane for oncoming traffic. Signaling your intent before you pop out of that bike lane will go a long way in making your intent clear, keeping you safer from other drivers sharing the road.
 
The Magellan guys were also there and while they’re mostly known for their GPS systems, they’re out and about pumping up their Echo Smart Sports Watch.The Magellan Echo solves the biggest problem when doing sports with a smartphone — viewing and controlling apps while the phone is tucked away. Echo streams data and controls from your smartphone to your wrist.
At a glance, you can see distance, pace, and heart rate from apps in realtime. While the colors are bright, fun and oh so sporty looking, they’re still a bit clunky and masculine looking for me.

 
Clark Weber from their team however had a great point when he said to me, “it’s designed to be worn when you go off and do a sport and don’t want to bring your phone with you or a larger device, not necessarily for everyday use.” It made me rethink the usefulness and functionality of it and perhaps even testing it out.
I was there with Kolibree, the world’s first connected electric toothbrush. While not a traditional wearable, a lot of people have been throwing connected devices into the wearables space. As our phones become less of an attachment and more of a fixure on our clothing, purses and wrist bands, smart phones that share data on what’s happening with our health, including dental health, start to fall into the wearable space.

Kolibree is currently on Kickstarter until May 25 and while their goal has already been met, you can still order toothbrushes for less than you will be able to get them when the product ships in the Fall.
The real question the AT&T guys ask – “are mainstream consumers ready for wearable clothing and products that are connected and fixtures of our “selves”? They think not, although agree with the Accenture guys who are mostly focused on larger scale B2B projects.
Enterprise makes sense and in that space, price point is less of an issue if increased productivity will save tens of thousands or millions of dollars on an expensive running conveyor belt. Fashion is also less likely to be an issue.
Brent Bloom from Accenture talked about the work they’re doing in the enterprise space, helping Fortune 1000 companies save money. If someone can do their job more efficiently then we have a win win. Today, they are already successfully helping desk-less workers keep their hands free and be more productive while getting access to data.    
Says Greylock’s Sean White, “products need to be both utility and fashion and we need to understand the social implications of what the utility will create if the fashion isn’t there.” Hear hear Sean! Dutch born fashion designer and engineer Anouk Wipprect, who is currently doing a project with AutoDesk, couldn’t agree more. 
The holy grail asserts the AT&T guys is that as a consumer, I want to pay one price per month and connect to all of my devices. Will carriers across the globe add smaller low bandwidth devices to your existing services in the future? Inherently economic models will change — they have to.  
Simplified plans that support more devices without making a serious dent in your wallet is what needs to happen for wearables to become mainstream says Anthony Pelossi of Magellan, who asked the room who has a tablet and pays for 3 or 4G service rather than just rely on the wifi. Only a few people raised their hands and remember that this audience is a room full of early adopters and movers and shakers in Silicon Valley, so you can imagine that price is a serious consideration for mainstream users.

“Solve that problem,” says Pelossi and “you’ve solved half the battle with wearable devices.” I’d agree on this to a point, but bottom line, as a woman who does care about fashion as much as function, until the wearables also become stylish enough to WANT to wear, there will be a significant delay on adoption and social acceptability. I’d also argue that we’ll expect to buy wearables at more traditional retail outlets rather than Best Buy or some geeky online site.

Keep your eye on AT&T Foundary’s upcoming FutureCasts. While a list of topics and categories haven’t been officially announced nor have specific dates, they promise that many more of these engaging discussions are coming. Thanks Ericsson, AT&T Foundary and Andrew Keen for a tintilizing evening!

The Paris That I Never Seem to Tire Of…

I’m in a taxi whizzing down Boulevard de Magenta, one of those wider than normal Parisian streets. There are cheap shops where you can buy mobile phones, bags and wedding dresses in the windows on both sides and you wonder what surprise will come around the next corner.
We pass a sign for a Bach concert at one of the music halls, somewhere around Place de Clichy. My driver hangs a right on Rue de Rocroy and the street gets narrower. Small shops, a coiffure Mixte, a few not so stellar looking 2 star hotels, a cafe brasserie and tabac on every corner, a nail salon and a few optique stores for glasses. In my rear view mirror, I see travel agent and pharmacy signs as we weave in and out of even more narrow alleys and roads.

The meter is escalating and I can’t help but think of the sign that had prefix prices for certain districts of the city. He is miserable and not worth the fight despite his fabulous taste in classical music which he has blaring from some device in the front seat I can’t see. Salt and pepper, a sharp nose, no smile. He refuses to smile in fact and he hates that I am paying by credit card.
It was the first Sunday of the month and the sky was hazy but the day was warm, a rarity on Paris visits. I originally had plans to get out of Paris for the day with a friend, take in some gardens and have a picnic in a park however after the plans fell through, I changed course and decided after a taxi towards a more remote spot on the Seine, I would begin to walk and keep walking until the sun set.
One of my favorite things to do is meander through Paris without a clear purpose and just see what shows up. I had started my morning in a funky part of the Marais, where art and graffiti were plastered across walls before jumping into the cab. As the desire to see more nature and less people increased, it was time to move towards the water. And so….I asked the driver to stop on the Seine where there were very few people.

The Seine
A couple of hours go by and I’m swept with gratitude as I sat along the Seine on that warm afternoon. I received a message at 5 am that same morning from an acquaintance who had just finished a ten day meditation retreat and I couldn’t help but wonder during those reflective hours if I could do something like that knowing how hard it is to shut my mind down. He had asked me how often I meditated and I began to reflect on what meditation meant to me.
A meditative state for me isn’t necessarily a specific place and time I dedicate to silence and breath but more of a state of being, one which I find hard to do in Silicon Valley, yet can so easily be brought into the moment I leave.
With a SIM card in my phone that gives me the ability to text or call, I purposely put it away deep into the bottom of my purse. Instead of the rings, beeps and web page loading distracting me, I listen to the sounds of Paris amidst the haze of the sky.
Most shops are closed, yet locals and tourists alike buzz past me on roller blades and bikes while boats zip past them making their way under each bridge that crosses the Seine as far as my eye can see.
From there, I figured I would pop into the Pont Neuf metro stop on the 7 line and keep going until some visual or sound suggested I get off – I love days like that when you don’t have to be anywhere else other than towards what moves you in a given moment.
Despite my miles of walking, it still felt like a blissfully lazy day. Paris has a way of making even the most unconscious present, for her sounds, textures, smells and historical colors have a way of weaving you into her storyboard, inviting you to share her glory with everyone you encounter after you leave her soil. While her spell is cast on you, you become conscious of all of ‘her’ grandeur, including the most intricate details. A family rides by on bikes, a bright yellow balloon fixated to the boy’s handlebars, an elderly couple walks their Jack Russell, a blue-eyed blonde blades past me alone followed by a dark handsome 30 something year old with Caribbean features.

A gray haired man in his sixties with a professor-like beard sets up shop nearby and pulls out a mahogany hard bound leather book and while I can’t make out the text, my guess is that he’s reading some Eastern European dialect. My gut says he’s Hungarian.
Yanks walk past me with day packs, a baggy t-shirt hangs loosely over the older man’s overweight middle. A brunette with a fabulous brown leather sachet strolls by ever so pensively.
She stops and then…pauses. As she looks out over the river, she pulls out a notebook and writes something down. Then, she raises her face, glances over at me and gives me a smile before tucking her notebook in a side pocket and moving along on her journey to who knows where. I wonder where for quite awhile until that thought was interrupted by a falling chestnut which landed near my right leg. The fallen chestnut dangled off the lengthy stone stair I had been sitting up against for hours.
As I continue to watch a very eclectic world drift by, an out of breath man and his daughter get off their scooters and begin to walk them along the main path that runs along the river.
A Chinese couple and their children speed by on bikes, the nearly bald teenage son’s hands are off the handlebars, as if a symbol of his new profound freedom half way across the world while on holiday with his obviously wealthy family. A well dressed Italian couple give me a warm smile as they walk up the stairs next to me; the man’s face turns to curiosity as he sees me writing with such purpose and speed.
Of course I’m writing about you I wanted to say with the same curious look and warm smile he gave me, but instead I redirect my attention to the sounds of the scooters and motorbikes in the distance, the taxi cab horns and the oh so familiar sounds that rollerblade wheels make, especially when the bearings are loose. I spot my first graffiti — Buble But glares back at me from across the river, plastered in red on the back of a metal book stall, one of the many set up along the Seine to entice tourists to buy.
Then, I see two lovers embrace and I can tell from their energy that they both chose to be here and that it wasn’t one edging the other on for some redeemable lifetime romantic moment of sorts.
Romantic it was however and they brought me into their world for just a moment. Accents told me that he was European and she was an Aussie and I couldn’t help but wonder if Paris was a meeting place to ignite these two lovers to the next level or if they had been together for years.
I decide to walk to Notre Dame since it is almost in my view. I have been to this remarkable church at least a dozen times and yet I always get a slight skip in my walk when I see her beauty emerge as I make my way around the corner and she stands sprawled before me. All the cafes that line up along the edge of her have become tourist haunts — crepes and coffees are twice the price and it’s more crowded than any of the surrounding streets. Yet, I’m called into sit down at one regardless.

I choose the one on the corner at the very end of the road, mainly because the man making the crepes is so obviously French, which isn’t as common as you’d think in Paris anymore.
So many crepes from local stands are now crispy from being cooked for too long. While I typically go for a savory crepe (mushrooms, ham and onions is my favorite), I opted for an apple sauce and coconut crepe and the 40 something year old charming local who made it for me, nailed it – Yum!!
I left the cafe happily with my decaf cappuccino and my perfectly cooked crepe and proceeded to the bridge where I sat along its edge watching a street performer, three massage therapists taking clients on in small chairs in the middle of the street and a not so funny clown who was attempting to get kids to laugh by holding a bicycle upside down while circus music played in the background. Before I left this crowded part of Paris I know so well, I contributed to the lock bridge, which is always a favorite stop of mine….the romantic in me I guess.

Montreuil Market Heading to Montreuil Market was somewhat depressing after the peace and serenity of Paris’ magical river, the same one that artists have painted to and been inspired by for centuries. I remember visiting the market over a decade ago and then again a decade before that and from my hazy recollection, it’s changed significantly. I seem to remember more antiques, paintings and jewelry, knick knacks and appliances.

Now it appears to be more of an old fashioned flea market, the kind you might find in America’s midwest where trucks come for the day and try to sell cheap clothes and shoes for the widest margin they can get. There were aisles with tires, oil, toothpaste, soap detergent, tea kettles and even Middle Eastern traditional shawls, but for the most part, it was a collection of clothes heaped in piles for those with enough patience to sift through for hours on end.

If you haven’t been however, I suppose its worth stopping by for the mishmash experience. Hours are 7 am to 7:30 pm at night and the market is open two days a week on Sundays and Monday’s. The official address is Avenue du Professeur André Lemierre 75020 Paris. Télephone: 01 48 85 93 30.
The best way to get there is on the Metro Line 9 and the stop is Porte de Montreuil. The market is a short walk up the main drag from the exit to the station.
Latin Quarter
I come across fun jewelry with semi precious stones that an adorable Peruvian is selling. He is standing across from La Boulangerie de Papa, a quaint cute blue salon that also has an outside creperie stand on the corner. It’s a mere block away from the Greek eaterie I had so much fun in four or five years ago on a cold winter’s night. Gyros by the dozen….Moroccans nearby calling me to eat at their restaurant, offering deals and sweet nothings I can’t make sense of.

Onion soup or fish soup, egg, salad and beef, chicken or fish followed by chocolate mousse, ice cream, cheese or fruit for E12 to 17 a head all inclusive and every variation in between although they all sound like the same offer after awhile.
Restaurant after restaurant on Rue de la Huchette, one of the main drags, I find that there are too many offerings to choose one, something I often feel when I’m walking through the Latin Quarter. Then, Le Lac de L’ouest for Chinese, Thai and Vietnamese food across from the creperie but I’m not in the mood for Asian food, so I keep walking through her narrow streets.
A sweet creperie stands calls out to me with far too many sugar rich toppings to say yes to, such as chestnut, caramel, chocolate, strawberry, lemon, sugar, butter, honey, Nutella, apricot, banana and coconut, all ranging from 3.50 to around 8 euros.
Then a warm smile outside a restaurant on Rue de Huchette stops me in my tracks and so I indulge. Aperitifs start with Kir Cassis ou Peche, Kir Breton, martinis, tequila, cognac, Calvados, Cointreau, Grand Marnier and Rum. I have a small Kir Cassis although he tops up my glass before I can say no thanks to another. For E9.90, you can get Provencale or Cocagne or Complete or Bistrot or Basquaise or Kermaria AND a sweet crepe (various choices) with either cider, coke or apple juice.

Boulevard St. Germaine to Boulevard Des Italiens via Avenue de L’Opera Food stalls outside on the street on Boulevard St. Germaine sprawl in both directions. Viva Espana Bodaga grabs my attention with scrumptious looking Spanish food cooking away in large pots.
I sample some ham and then more Spanish food at Monceau Gardens.

I walk into Neo Cafe on 126 Boulevard St. Germaine to make sure my directions are in sync as I begin to realize I’m much further away from my hotel than I had thought.
Florian directs me in a deep dark and sexy voice, one that suggests there’s a wink along with it even when there’s not. Within a block or so from this quaint little cafe, I stumble upon another one called Tennessee Cafe, which isn’t quite as quaint and it seems like it caters to yanks with its burgers and English menus. What is adjacent to Tennessee Cafe however grabs my eye.
There’s a little passage called Passage de St. Andre, which is a narrow pedestrian cobblestone street that runs alongside the cafe. It looks historical and authentic in every way but it’s hard to tell in Paris where everything is ten times older than even the oldest American city.
Cafes, bars and restaurants are strung along the left as you make your way down the cute pedestrian passage. I decide to have a drink at one of the cafes but need to move around a homeless person on his cell phone in the glass entryway to Thomas Travel to do so.
There’s another homeless person along Boulevard Des Italiens who has a giant stuffed tan colored Snoopy sitting near him as he lay tucked up in his sleeping bag. I spot the elderly man perched up against a giant iron box on the same boulevard.
He had set up a fishing pole that dangled a cup from some fast food chain and while it slowly moved to the wind, he occasionally yelped into the dark streets. Then the giant life-sized chocolate lion in one of the windows along Boulevard St. Germaine and a giant pink elephant.

Then, a cafe calls my name. Here I stop and have a cappuccino while I watch people waltz by for the next hour or so.
The Canals
In the spring, summer and fall, a great place to hang out is on the banks of Canal Saint-Martin. People lounge here, picnic here, play music here and hold hands. On Sundays, two streets running parallel to the canal, Quai de Valmy and Quai de Jemmapes, are reserved for pedestrians and cyclists.
The Canal Saint-Martin neighborhood is nestled between Gare du Nord and Republique in Northeastern Paris, in the 10th arrondissement. The main streets around the canal include Quai de Valmy, Quai de Jemmapes, Rue Beaurepaire and Rue Bichat and I’d recommend walking down all of them. It’s a charming part of Paris not to be missed.

Other areas I love to wander through and try to each and every trip I make to Paris, include the Marais near St. Paul, Bastille and Luxembourg Gardens.
Be sure to check out our Paris section for great shopping tips, restaurant finds, and other reflective pieces like this one. There’s also lodging & top hotels in France, and top hotels in Paris as well as general content on France. (travel to France).    

Sculpteo 3D Printing Engine Will Create a Mini YOU!

We’ve been seeing significant advances in 3D printing lately, a prototyping process that makes it possible to create an actual object from a 3D file. The object is formed by applying successive layers of solid material.
This fall in Paris, I attended an event called Digital Day, which was a conference focused on an interactive discussion around the latest in technology and innovation largely from French start-ups.
The event held workshops and vendors participated in an area where they showed up their latest. I was fascinated by Sculpteo, who has offices in both Paris and San Francisco. On-site, they had a machine which scanned YOU and then from that scan, was able to create a 3D object of yourself…a miniature version that is.
And so, of course I did this, how could I not?  Below I’m standing in the machine as I wait for it to circle around me and scan my body.

Above is the engineer at work as the image of me comes up on the screen in real time. As it formulates what it needs of my body, I watch in amazement.  Sculpteo allows users to upload a 3D file, change the size and dimensions of the object directly within the browser, select a printing material, and order their design to be 3D printed and shipped. 
 

Below are a few views on the computer screen of what the Sculpteo machine sees as it scans my body.

Here are some of the objects of people Sculpteo has already created to give you an idea of what they’re capable of….

I’ve been waiting to receive my 3D image of myself before posting this review — alas, it has arrived. How fun! I’m astonished at how realistic it is.

It was sitting atop one of my books on a bookshelf and a friend noticed the miniature “me” from across the room and walked over immediately to pick it up.  
He looked up and down at “it” and then at me and repeated the process. “Incredible,” he said to me in a very committed voice. “Simply incredible.” I couldn’t agree more.    

FutureCast & Andrew Keen Take on Wearables at AT&T Foundry

AT&T Foundry Innovation centers are the home to technology collaboration, innovative ideas and new projects. The center in Palo Alto teamed up with Ericsson and earlier this year, they kicked off a series of interactive discussions led by Cult of the Amateur and Digital Vertigo author Andrew Keen.   

They host a series of salon-style discussions called FutureCasts, where they bring together the brightest minds in Silicon Valley to tackle the future of a wide array of technologies. Each event brings together more than 30 leading experts – enterprise executives, startup founders, academics, journalists and public officials – on a technology topic. 
The latest FutureCast focused on the Wearable Revolution and featured Recon CEO Dan Eisenhardt Wednesday night, May 7.

The discussion centered around how wearable technology will change our lives in the areas of sports, manufacturing, health, lifestyle and beyond. Dan talked about how their heads up display technology got started and is now being frequently used by skiiers and athletes around the world.  

Says Dan about simplicity and design in wearables, “you have to focus on the user and what they want. It’s often about saying no rather than saying yes which is harder to do. In other words, we need to take more things away and dumb it down so it’s an easier experience for the user.”
Andrew organically brought people into the conversation including myself….my input focused on my hot button, the #1 reason I don’t wear ANY wearable product on the market today — Design — or rather lack thereof. Since it’s still early days, we have a whole lotta technology being built by technologists for technologists and designers are not an integral part of the development process.
To my left was one of the guys behind the Rufus Cuff from Rufus Labs which is currently on IndieGoGo. The Rufus Cuff is an advanced wearable device that has 3-inch wide screen, a radical design, and what they refer to as a reimagined form factor. While their campaign is doing well, the product is far too geeky “looking” for me to ever wear, despite how useful it may be.

Today, there’s not enough conversations between creative designers who care about form factor and the technologists who care about function. Since the space is still premature, early adopters are the ones driving sales and interest. A wearable product has to solve a problem between form and function yet it also has to be stylish and attractive.
Monisha Prakash from Lumo Bodytech piped in whose product tracks your body’s position and alerts you when you’re slouching. They have sold 23,000 units so far with Lumo Back being their flagship product, a wearable sensor and smartphone app for lower back posture and activity, which impacts back pain, fitness, confidence, and yes…appearance.
Lumo Lift, their other product, focuses on chest, shoulder, and upper back slouching, a big problem for many office workers who sit at desks all day long.   

AT&T’s Chris McConnell and David Garver shared several insights along the way, including to the above, “23,000 units sold” stat. Their main point was while the numbers may be decent, whether that number will explode or not will dependo on whether that product (or any other product in the wearables space for that matter), can continuously solve a problem of contextual relevance.
In other words, if someone has a back problem then a niche wearable solution will be useful enough for them to spend the money. It solves their problem so its a worthwhile spend and in this case, a beautiful design will likely be secondary, although if its something they need to wear long term, then design will increasingly become more important.

Says Dan of Recon, “if you want to go out for a run or a ski, you may want to be able to leave your phone home especially if a watch, a necklace or a band can give you the data you need and perhaps just the text messages from only 3 people you care about.”
In addition to regular communication, there’s also communication when security and safety is a concern. Meet Artemis, whose tagline is smart jewelry for personal safety.
The team behind the products are seasoned travelers who have experienced adventure, street crime and worry over the safety of loved ones. I spoke to founder and CEO Jeff Axup who feels that wearable products will play an important role in making that happen. Their goal is to use Artemis wearable jewelry to help reduce the threat of personal violence.
A different approach but also one that focuses on safety comes from Zach Vorhies and his team at Zackees who have created cycling gloves with comfortable leather palms, an absorbent towel around the thumb, retro-reflective trim and breathable spandex throughout.
If you need to get around a car that’s blocking a bike lane, you can extend your left hand and active the turn signal gloves and check the lane for oncoming traffic. Signaling your intent before you pop out of that bike lane will go a long way in making your intent clear, keeping you safer from other drivers sharing the road.
 
The Magellan guys were also there and while they’re mostly known for their GPS systems, they’re out and about pumping up their Echo Smart Sports Watch.The Magellan Echo solves the biggest problem when doing sports with a smartphone — viewing and controlling apps while the phone is tucked away. Echo streams data and controls from your smartphone to your wrist.
At a glance, you can see distance, pace, and heart rate from apps in realtime. While the colors are bright, fun and oh so sporty looking, they’re still a bit clunky and masculine looking for me.

 
Clark Weber from their team however had a great point when he said to me, “it’s designed to be worn when you go off and do a sport and don’t want to bring your phone with you or a larger device, not necessarily for everyday use.” It made me rethink the usefulness and functionality of it and perhaps even testing it out.
I was there with Kolibree, the world’s first connected electric toothbrush. While not a traditional wearable, a lot of people have been throwing connected devices into the wearables space. As our phones become less of an attachment and more of a fixure on our clothing, purses and wrist bands, smart phones that share data on what’s happening with our health, including dental health, start to fall into the wearable space.

Kolibree is currently on Kickstarter until May 25 and while their goal has already been met, you can still order toothbrushes for less than you will be able to get them when the product ships in the Fall.
The real question the AT&T guys ask – “are mainstream consumers ready for wearable clothing and products that are connected and fixtures of our “selves”? They think not, although agree with the Accenture guys who are mostly focused on larger scale B2B projects.
Enterprise makes sense and in that space, price point is less of an issue if increased productivity will save tens of thousands or millions of dollars on an expensive running conveyor belt. Fashion is also less likely to be an issue.
Brent Bloom from Accenture talked about the work they’re doing in the enterprise space, helping Fortune 1000 companies save money. If someone can do their job more efficiently then we have a win win. Today, they are already successfully helping desk-less workers keep their hands free and be more productive while getting access to data.    
Says Greylock’s Sean White, “products need to be both utility and fashion and we need to understand the social implications of what the utility will create if the fashion isn’t there.” Hear hear Sean! Dutch born fashion designer and engineer Anouk Wipprect, who is currently doing a project with AutoDesk, couldn’t agree more. 
The holy grail asserts the AT&T guys is that as a consumer, I want to pay one price per month and connect to all of my devices. Will carriers across the globe add smaller low bandwidth devices to your existing services in the future? Inherently economic models will change — they have to.  
Simplified plans that support more devices without making a serious dent in your wallet is what needs to happen for wearables to become mainstream says Anthony Pelossi of Magellan, who asked the room who has a tablet and pays for 3 or 4G service rather than just rely on the wifi. Only a few people raised their hands and remember that this audience is a room full of early adopters and movers and shakers in Silicon Valley, so you can imagine that price is a serious consideration for mainstream users.

“Solve that problem,” says Pelossi and “you’ve solved half the battle with wearable devices.” I’d agree on this to a point, but bottom line, as a woman who does care about fashion as much as function, until the wearables also become stylish enough to WANT to wear, there will be a significant delay on adoption and social acceptability. I’d also argue that we’ll expect to buy wearables at more traditional retail outlets rather than Best Buy or some geeky online site.

Keep your eye on AT&T Foundary’s upcoming FutureCasts. While a list of topics and categories haven’t been officially announced nor have specific dates, they promise that many more of these engaging discussions are coming. Thanks Ericsson, AT&T Foundary and Andrew Keen for a tintilizing evening!

Surf Summit, Where Technology, Entrepreneurism & Surfing Meet

Imagine a conference that combines surfing, technology and entrepreneurship on Ireland’s magical wild coast. A subset if you will of Dublin’s Web Summit, the first ever held Surf Summit brought 200 attendees to the west coast of Ireland to join in discussions, surfing and other adventurous and cultural activities.

When I told people I was going to an event where they planned to surf in Ireland’s coastal waters in the middle of November, they looked at me as if I was a bit mad, unless of course they happened to be Canadian or from a Nordic or Celtic country.
You see, the Scots, the Welsh, the English, the Scandinavians and the Canadians thought this sounded perfectly normal, for when you come from a country where it is cold and rainy, you need to have a “can-do” attitude regardless of the climate or you simply won’t experience anything at all. I learned this from living in England many moons ago and it has made me a lot more resilient because of it.

Iceland is another great example of where their personal and cultural life infiltrates into their business life in a positive way and adds to the entrepreneurial spirit, rather than detracts from it. I was born into water — in other words, I grew up on lakes, was thrown into one before I could walk and was waterskiing by 5.
None of that quite prepares you for the cold waters of the Atlantic, however the enthusiasm of the entrepreneurs at the Summit made it easier to embrace it all. Below is a beginner lesson on the shores of Keel Beach on Achill Island which is part of West Ireland’s Wild Atlantic Way.
 

Achill Island is the largest island off the coast of West Ireland. The island is a magical place where the light seems to bless the Irish coast regardless of whether its foggy, cloudy, raining or clear blue skies and sunny, a rarity, especially in November. That said, we had our moments.

Other adventurous activities took place as well such as zorbing, rope climbing, zip lining, and archery thanks to the guys at Wild Atlantic Way Adventure Tours.

I had oddly never heard of zorbing and when they told me it involved getting thrown into a massive inflatable ball and being thrown vigorously down a hill, I was thankful I was on the archery team. That said, when I walked past the ball on my way to Archery, I couldn’t help but be mesmerized, so much so that I looked at Jenni, the Finnish girl I was hanging with at the time and said, “let’s do this.”
Next thing you know, we were inside a massive inflatable ball, strapped in on all sides and yes, thrown down the hill. Needless to say, it was a blast and our screams surpassed all the others we were told.

I decided to go ziplining as well, since I’ve always loved the sport. While it may not have been as invigorating as the times I flew through the jungles of Costa Rica, Ecuador or Hawaii, it was fun nevertheless.

Below, people threw themselves towards a target hanging from a tree, with both themselves and the target connected to ropes.
 

Archery wasn’t quite like I had learned it as a child at summer camp in the Adirondacks of upstate New York.

Instead, there were two teams and rather than shoot an arrow into a target (speaking of targets, check out my most recent encounter with guns in Kentucky), you shot rubber objects into the opposing team.
I felt as if I had signed up for a history lesson on what it was like for the Scots to win a war before there was ammunition. Only in a Celtic Land I was thinking to myself throughout the entire process, but with a smile on my face.

Speaking of Celtic Lands, it wouldn’t be a conference in Ireland if it didn’t have plenty of beer and pub culture.
On the main drag of Westport lies a few renowned pubs my old friend Peter told me about, which is worth having a pint or two if you make it to Westport.
Enter McGings on High Street and Matt Malloys on Bridge Street, both popular favorites among locals. Matt Malloys is known for its live traditional Irish music and Matt has purposely kept the pub small, so that they can congregate – as they do, from all 32 counties – to enjoy a pint and a tune.

At the evening sessions of the event, they served Guinness on tap which is always a treat, since regardless of whether you only like Guinness or love it (I’m in the last category), it always tastes better in Ireland.
Ask anyone who has been to Ireland and is a regular Guinness drinker and they’d have to agree. In the midst of all of these physical activities which we never seem to incorporate into our more stationary tech events in the states, was a series of talks over meals.
We heard from John Huikku who has done everything from lighting and compositing, to 3D matte painting, environments and look development. He spent 15 years working at Disney and worked on Lord of the Rings: Return of the King in New Zealand of all places. Edgars Rozenthals talked about drones, Airdog and Kickstarter, Andrew Cotton talked about surfing but also big ideas and equating his daredevil life riding the waves (such as him tackling the surf created by the St. Jude’s  Storm in Portugal recently), to taking risks and chances in business and life in general.
While you may only think risk behavior on waves that could kill if you hit them wrong may only be a male choice, think again! Anastasia Ashley, who was drawn to the ocean as early as she can remember, was body boarding by age 4 and surfing by age 6. 
She has since become a prodigy and has won over 200 amateur events, including the NSSA National championships at age 16, before she turned professional full time.

She loves the immediacy of digital media for reaching fans. She says, “I could be shooting something for a brand or a magazine and it can be up within a few days” which is a great way to deepen the engagement.
She adds, “when you’re in the media, you read everything about yourself,” but has learned to love it all — the good interactions and the bad.

When you’re a celeb female surfer and do a twerking video, you shouldn’t be surprised when it suddenly goes viral and gets 7 million views.
While there are lots of positive sides to what she has accomplished, she acknowledged that “females in any sport get the short end of the stick,” referring to men who still tell her she doesn’t deserve her fame and notoriety.” Jimmy Gopperth and Jonny Golding talked about what you can take from rugby and apply to business, of which trust and teamwork were his top two.
Decision making was another biggie, particularly making decisions under pressure, which happens as much on the field as it does in and out of the board room. Niall Harbison encouraged people to take risks. Being a true entrepreneur says Niall, means that you can’t be afraid to fail. 
Other tips to entrepreneurs included banging the door down no matter how hard it seems, not taking no for an answer, having incredible focus on your main goal, instilling amazing culture into your business and thinking globally beyond your own geographic borders.
He has high ambitions for both PR Slides, which recently raised €500,000 in funding, and Lovin’ Dublin. The latter sells Dublin as a hipster paradise somewhere between London, New York and Berlin, but it has been accused of loving Dublin and not Dubliners.  
He said that he learned a lot going through this process, including that even if you hear people on the street using words like ‘knacker’ and ‘junkie’, it doesn’t mean you should write it. Below, the film panel…

We also heard from Ireland’s prime minister Edna Kenny who talked about a very proud Mayo county.

He stuck around for awhile to chat with entrepreneurs, take photos and share what he does well – storytelling with a dry and charming sense of humor.

Below is a snippet from his talk.

And, of course, there was traditional Irish music wherever we turned — from the classic pubs in downtown Westport and nearby villages to our evening sessions at the Hotel Westport, which is known for hosting conferences and events.

Below is a snippet from their playing.

What was so unique and special about Surf Summit was its intimacy and its location, which almost has spiritual qualities.  The nature, the air, the skies, the rainbows, the breeze, the sand, the long dry grass – all of it was magical!

Combine that with a couple of days of fascinating conversations about start-ups and entrepreneurship with founders from nearly every continent, and apps and products that cross a myriad of industries, from gaming, drones, digital entertainment and mobile social apps, to luxury, lifestyle, healthcare, travel, transportation and insurance, it was all there.
Ultimately, smaller and carefully targeted and curated events are going to win as we see a proliferation of tech events in the same on-stage session formats with crowds too large to make sense anymore.
I think choosing an out of the way location is also a great idea, since it shows commitment on those who sign up — and its not easy to leave, encouraging intimate talks and connections during the days and evenings.
And, in this case, I got to see a little bit of West Ireland, which was as beautiful and special as I thought it would be. Bravo Achill Island, Wesport, Wild Atlantic Way and Mayo County!
All photo credits: Renee Blodgett, except for Malloy’s pub, which is from their website.
Both video credits: Renee Blodgett. OTHER GREAT RELATED POSTS TO READ: See our other posts on Ireland, Food & Wine in Ireland (including Dublin restaurant reviews), Web Summit 2014, the Top Travel Apps from Web Summit this year and Ireland tech events and top Ireland festivals.